Ken Auletta - Googled - The End of the World as We Know It

role at Google

Silverstein, Craig

on artificial intelligence

role at Google

Slaughter, Anne-Marie

Sling Media Entertainment Group

Smart phones

advertising potential of

functionality of

Smith, Adam

Smith, Megan

Smith, Quincy

background information

and CBS Interactive

Google, view of

expected to leave CBS

old media, outlook for

Smith, Tad

Social networks

ads, problems of

defined

as threat to Google

See also specific networks

Sohn, Gigi

Sony

Sorrell, Sir Martin

Sotomayor, Ernest R.

Southworth, Lucy

Specter, Michael

Spectrum space

Stanford University

culture replicated at Google

Google, development of

Google shares owned by

Page and Brin at

Stevens, Ted

Stock options

to employees

repricing (2008)

See also Public offering

Street View

Stringer, Sir Howard

Students, use of Google

Sullivan, Danny

Sullivan, Stacy Savides

Sulzberger, Arthur Jr.

Syndication of ads

Talgam, Italy

Telephone companies

concerns related to Google

data collection methods of

versus Google Voice

new media threats to

outlook for future

See also Mobile phones

Television

audience, decline of

Google TV ads

local, decline of

network, decline of

new media threats to

new media ventures

outlook for future

TGIF

elements of

purpose of

Thiel, Peter

Time Warner

Transparent personalization

Troper, Dennis

Trust in Google, by customers. See Users

TV.com

20 percent time

Twitter

Ullman, Jeffrey

Universal Music Group

Users

advertising, user control of

customer trust in Google

Google, democratizing impact of

and operation of Google

trust as emotional equity

trust versus privacy infringement

wisdom of the crowds approach

Vardi, Yossi

Varian, Hal

Varney, Christine A.

Verizon

and Android

data delivery plan

FIOS cable video service

Google as threat

Microsoft deal

Vertical searches

Viacom

Hecht leaves

lawsuit against Google

and MySpace sale

new media ventures of

YouTube negotiation

See also Redstone, Sumner

Vickery auction

Video Identification System (VID)

Vise, David

Wales, Jimmy

Washington office

Web sites, advertising revenues back to

Wikipedia

Wilson, Fred

WiMAX

Winograd, Terry

on Google founders

role at Google

at Stanford

Wire services

digital business, growth of

Google deals with

Wisdom of the crowds approach

Wojcicki, Anne

Wojcicki, Susan

on Google founders

Google Founders Award

Google spaced rented from

role at Google

Wolfram Alpha

Worldwide Biggies

Wu, Tim

Yahoo

Chinese dissidents, exposing

versus Google

Google as default search

Google as sales agent deal

Google warrant issued to

lawsuit against Google

Microsoft bid for

Overture/Inktomi deal

Peanut Butter Manifesto

profits

Yandex

Yang, Jerry. See also Google

YouTube

advertising on

antipiracy efforts

CBS deal

content partners

Google purchase

versus Hulu

monetizing, problems of

piracy complaints against

and political participation

threat to TV

traditional media deals, rejection of

Zeiger, Dr. Roni

Zeitgeist Conference

Zelnick, Strauss

Zucker, Jeff

Zuckerberg, Marc

Zwick, Edward