36. Contemporary evangelicalism says: For background on evangelicalism, I conducted a series of fascinating interviews with, among others, the effortlessly articulate Lauren Sandler, author of Righteous: Dispatches from the Evangelical Youth Movement (New York: Viking, 2006).
37. “cry from the heart wondering how to fit in”: Mark Byron, “Evangelism for Introverts,” http://markbyron.typepad.com/main/2005/06/evangalism_for_.html (accessed June 27, 2005).
38. “not serve on a parish committee”: Jim Moore, “I Want to Serve the Lord—But Not Serve on a Parish Committee,” http://www.beliefnet.com/Faiths/Christianity/Catholic/2000/07/I-Want-To-Serve-The-Lord-But-Not-Serve-On-A-Parish-Committee.aspx
39. “that fruitful miracle”: Jean Autret, William Burford, and Phillip J. Wolfe, trans. and ed., Marcel Proust on Reading Ruskin (New Haven, CT: Yale University Press, 1989).
CHAPTER 3: WHEN COLLABORATION KILLS CREATIVITY
1. “I am a horse for a single harness”: Albert Einstein, in “Forum and Century,” vol. 84, pp. 193–94 (the thirteenth in the Forum series Living Philosophies , a collection of personal philosophies of famous people, published in 1931).
2. “March 5, 1975”: The story of Stephen Wozniak throughout this chapter is drawn largely from his autobiography, iWoz (New York: W. W. Norton, 2006). The description of Woz as being the “nerd soul” of Apple comes from http://valleywag.gawker.com/220602/wozniak-jobs-design-role-overstated.
3. a series of studies on the nature of creativity: Donald W. MacKinnon, “The Nature and Nurture of Creative Talent” (Walter Van Dyke Bingham Lecture given at Yale University, New Haven, Connecticut, April 11, 1962). See also MacKinnon, “Personality and the Realization of Creative Potential,” Presidential Address presented at Western Psychological Association, Portland, Oregon, April 1964.
4. One of the most interesting findings: See, for example, (1) Gregory J. Feist, “A Meta-Analysis of Personality in Scientific and Artistic Creativity,” Personality and Social Psychology Review 2, no. 4 (1998): 290–309; (2) Feist, “Autonomy and Independence,” Encyclopedia of Creativity , vol. 1 (San Diego, CA: Academic Press, 1999), 157–63; and (3) Mihaly Csikszentmihalyi, Creativity: Flow and the Psychology of Discovery and Invention (New York: Harper Perennial, 1996), 65–68. There are some studies showing a correlation between extroversion and creativity, but in contrast to the studies by MacKinnon, Csikszentmihalyi, and Feist, which followed people whose careers had proven them to be exceptionally creative “in real life,” these tend to be studies of college students measuring subjects’ creativity in more casual ways, for example by analyzing their personal hobbies or by asking them to play creativity games like writing a story about a picture. It’s likely that extroverts would do better in high-arousal settings like these. It’s also possible, as the psychologist Uwe Wolfradt suggests, that the relationship between introversion and creativity is “discernable at a higher level of creativity only.” (Uwe Wolfradt, “Individual Differences in Creativity: Personality, Story Writing, and Hobbies,” European Journal of Personality 15, no. 4, [July/August 2001]: 297–310.)
5. Hans Eysenck: Hans J. Eysenck, Genius: The Natural History of Creativity (New York: Cambridge University Press, 1995).
6. “Innovation—the heart of the knowledge economy”: Malcolm Gladwell, “Why Your Bosses Want to Turn Your New Office into Greenwich Village,” The New Yorker , December 11, 2000.
7. “None of us is as smart as all of us”: Warren Bennis, Organizing Genius: The Secrets of Creative Collaboration (New York: Basic Books, 1997).
8. “Michelangelo had assistants”: Clay Shirky, Here Comes Everybody: The Power of Organizing Without Organizations (New York: Penguin, 2008).
9. organize workforces into teams: Steve Koslowski and Daniel Ilgen, “Enhancing the Effectiveness of Work Groups and Teams,” Psychological Science in the Public Interest 7, no. 3 (2006): 77–124.
10. By 2000 an estimated half: Dennis J. Devine, “Teams in Organizations: Prevalence, Characteristics, and Effectiveness,” Small Group Research 20 (1999): 678–711.
11. today virtually all of them do: Frederick Morgeson et al., “Leadership in Teams: A Functional Approach to Understanding Leadership Structures and Processes,” Journal of Management 36, no. 1 (2010): 5–39.
12. 91 percent of high-level managers: Ibid.
13. The consultant Stephen Harvill told me: Author interview, October 26, 2010.
14. over 70 percent of today’s employees: Davis, “The Physical Environment of the Office.” See also James C. McElroy and Paula C. Morrow, “Employee Reactions to Office Redesign: A Naturally Occurring Quasi-Field Experiment in a Multi-Generational Setting,” Human Relations 63, no. 5 (2010): 609–36. See also Davis, “The Physical Environment of the Office”: open-plan offices are “the most popular office design” today. See also Joyce Gannon, “Firms Betting Open-Office Design, Amenities Lead to Happier, More Productive Workers,” Post-Gazette (Pittsburgh), February 9, 2003. See also Stephen Beacham, Real Estate Weekly , July 6, 2005. The first company to use an open plan in a high-rise building was Owens Corning, in 1969. Today, many companies use them, including Proctor & Gamble, Ernst & Young, GlaxoSmithKline, Alcoa, and H. J. Heinz. http://www.owenscorning.com/acquainted/about/history/1960.asp. See also Matthew Davis et al., “The Physical Environment of the Office: Contemporary and Emerging Issues,” in G. P. Hodgkinson and J. K. Ford, eds., International Review of Industrial and Organizational Psychology , vol. 26 (Chichester, UK: Wiley, 2011), 193–235: “… there was a ‘widespread introduction of open-plan and landscaped offices in North America in the 1960s and 1970s.’ ” But see Jennifer Ann McCusker, “Individuals and Open Space Office Design: The Relationship Between Personality and Satisfaction in an Open Space Work Environment,” dissertation, Organizational Studies, Alliant International University, April 12, 2002 (“the concept of open space design began in the mid 1960s with a group of German management consultants,” citing Karen A. Edelman, “Take Down the Walls,” Across the Board 34, no. 3 [1997]: 32–38).
15. The amount of space per employee shrank: Roger Vincent, “Office Walls Are Closing in on Corporate Workers,” Los Angeles Times , December 15, 2010.
16. “There has been a shift from ‘I’ to ‘we’ work”: Paul B. Brown, “The Case for Design,” Fast Company , June 2005.
17. Rival office manufacturer Herman Miller, Inc.: “New Executive Office-scapes: Moving from Private Offices to Open Environments,” Herman Miller Inc., 2003.
18. In 2006, the Ross School of Business: Dave Gershman, “Building Is ‘Heart and Soul’ of the Ross School of Business,” mlive.com, January 24, 2009. See also Kyle Swanson, “Business School Offers Preview of New Home, Slated to Open Next Semester,” Michigan Daily , September 15, 2008.
19. According to a 2002 nationwide survey: Christopher Barnes, “What Do Teachers Teach? A Survey of America’s Fourth and Eighth Grade Teachers,” conducted by the Center for Survey Research and Analysis, University of Connecticut, Civic Report no. 28, September 2002. See also Robert E. Slavin, “Research on Cooperative Learning and Achievement: What We Know, What We Need to Know,” Contemporary Educational Psychology 21, no. 1 (1996): 43–69 (citing 1993 national survey findings that 79 percent of elementary school teachers and 62 percent of middle school teachers made sustained use of cooperative learning). Note that in “real life,” many teachers are simply throwing students into groups but not using “cooperative learning” per se, which involves a highly specific set of procedures, according to an e-mail sent to the author by Roger Johnson of the Cooperative Learning Center at the University of Minnesota.
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