Jason Vale - 5LBs in 5 Days - The Juice Detox Diet

As I’m sure you know, the vast majority of books of this nature never actually get read. In the UK, we buy more recipe books than any other European country, yet at the same time we buy twice as many takeaways. We are very good at buying books, but reading them and, moreover, acting on them, is an entirely different matter.

I do know that my style of writing isn’t for everyone. I often say I write books but I am in no way an author in the true sense of the word. I am not here to win any literary awards, but simply to do one thing and one thing alone: provide you with relevant information which I hope will inspire you to want to do the programme in order to experience the results it has to offer. Once you experience those results it will inspire you to want to eat well and move your body on a daily basis and thus create lifelong change. The key is to get you to do the programme in the first place and I will use capitals, over-use exclamation marks and repeat the same points over and over again to make sure this is a book you will act upon! (There you see, an instant overuse of an exclamation mark, proving I am a man of my word.)

We live in a super-fast world and the temptation to skip the reading and just get on with the programme is a strong one. The challenge with that is you can start unprepared and fall at the first fence. The one advantage of the way I write is you will fly through this book in no time at all. (One of the most frustrating things about writing books is just how stupidly quickly they are read in comparison to how long they take to write!) You will find that you’ll rattle through this book in no time at all. It will take less than one day to read the whole book (for some just a couple of hours) and it makes a huge difference when you do. It is the difference between starting fully prepared and going in blind. I have only given three instructions; adhere to all of them and you’ll not only get through it, you’ll enjoy the process too.

For those who feel they need or want a little extra help, I also have a 5lbs in 5 Days app, which can be a very useful additional tool. For the cynics out there, I am more than aware that seems like an advert, but the full programme is all here in this book (the app is completely optional and you don’t need it to complete the programme). I’m simply mentioning it at the start because many people have told me it made the difference between total success and a fridge full of mouldy fruit and veg!

This is what I love about technology; you have instant access to videos on your smartphone, tablet or phablet, meaning you effectively have a coach in your pocket in times of need. The app also has an intro video, five full coaching videos (one for each day), ten recipe videos and a final video explaining exactly what to do after the plan so you don’t undo all of your good work. Once again, you have everything you need in this book, but the app may help for those who like a bit of coaching each day as well as visually seeing how to make all the recipes.

For some people I know this will be a simple ‘drop a few pounds before the party’ thing, but having done this for years, I am more than aware that for many this is hopefully the final thing that will kick-start them to the land of the slim, trim and healthy. This is why I make no apologies for suggesting the app as a tool to help. Anything that helps anyone to actually complete this programme in order to move them from where they are to where they want, or often, need to be on the health front, is worth mentioning.

I have been doing whatever I can to convince people of the incredible health and weight-loss powers of freshly extracted juice for over a decade now, but no matter what scientific evidence I present or nutritional facts about the unique juice contained within the fibres of fruits and vegetables, nothing – and I do mean nothing – inspires people to jump on the juicing lifestyle more than others who have been there and got the truly remarkable results. Nothing motivates more than hearing of someone who, in such a short space of time, has lost huge amounts of weight or had significant changes to their mental and physical health. Nothing also inspires more to start a programme of this nature than hearing stories of people who not only lost a significant amount of weight in super-fast time, but also went on to reach their ideal weight and kept that weight off.

The stories you are about to read are one hundred per cent genuine and unsolicited; not one has been doctored or exaggerated in anyway. When looking for letters and emails to give as examples of the successes people have on this programme, it was almost impossible to choose. I have thousands to choose from! Some of you may be aware that I released a taster version of the e-book in March 2013. It was available for just one week coinciding with our annual Global Juice Detox and resulted in thousands of downloads, and thousands of emails, Facebook messages and testimonials, a few of which you will see here.

I have just spent the last few hours reading through them, and I’m now questioning why I am writing the rest of the book. There are two points to the first part of the book:

1to get you inspired; and

2to make you realize just how easy it can be.

We’ll get to the making it easy part later. Once you start to read the following testimonials you will be champing at the bit to get started. Please, please make a point of reading the stories, and also my comments below them, as the combination dispels many of the common myths about juicing. If you have tried any of my juice programmes before then I doubt the following stories will actually come as a surprise, but if this is your first outing into my juicy world, then...

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