Matt MacNabb - A Secret History of Brands - The Dark and Twisted Beginnings of the Brand Names We Know and Love

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A Secret History of Brands: The Dark and Twisted Beginnings of the Brand Names We Know and Love: краткое содержание, описание и аннотация

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We live our lives immersed in name brand products. It’s hard to drive down the street without seeing a plethora of chain restaurants, car dealerships, branded clothing they’re all around us. What most of us don’t know is that the origins of many of the most well-known and beloved brands in the world are shrouded in controversy, drug use and sometimes even addled with blatant racism.
A Secret History of Brands cuts through the rumors and urban legends and paints a picture of the true dark history of famous brands, like Coca-Cola, Hugo Boss, Adidas, Ford, Bayer, Chanel and BMW among others. Explore the mystery of the cocaine content of Coca-Cola, the Hitler-Henry Ford connection and why Bayer is famous for asprin, but began their journey with Heroin, and how Kellogg’s Corn Flakes were crafted to deter sexual arousal. Thoroughly researched, McNabb details firsthand conducted interviews alongside fairly weighed research to present the decisive view of brands histories that you haven’t heard of yet.
About the Author: Pop culture historian Matt McNabb has spent the better part of the past twenty years researching the history of comic books, toys, film and television and their effect on our culture. He regularly features in publications such as SFX Magazine, Variety, MacLeans Magazine, Brick Journal, on CNN and BBC Radio. Author of Batman’s Arsenal: An Encyclopedic Chronicle and Ghostbusters Collectables, A Secret History of Brands is Matt’s third book.

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Notes

Coca-Cola

-More of Coca-Cola, 21 June 1891 http://www.atlantareconstitution.com/1891/06/21/more-of-coca-cola

-The Great Coca Cola Trial, 7 November 2010 http://drvitelli.typepad.com/providentia/2010/11/the-great-coca-cola-trial-part-2.html

-Cocaine-Cola, 19 May 2011 http://www.snopes.com/cokelore/cocaine.asp

-Williams, M.D., Edward Huntington. Negro Cocaine ‘Fiends’ Are A New Southern Menace, The New York Times, 8 February 1914

-The very first Coke? It was Bordeaux mixed with cocaine… and 23 other interesting facts about the world’s best-known brand, 14 January 2015 http://www.dailymail.co.uk/news/article-2910885/The-Coke-Bordeaux-mixed-cocaine-23-interesting-facts-world-s-best-known-brand.html

-King, Monroe Martin. John Stith Pemberton (1831-1888), 14 May 2004 http://www.georgiaencyclopedia.org/articles/business-economy/john-stith-pemberton-1831-1888

-Hamblin, James. Why we took Cocaine out of Soda, 31 January 2013 http://www.theatlantic.com/health/archive/2013/01/why-we-took-cocaine-out-of-soda/272694/

-Pemberton, John Stith. Encyclopaedia of World Biography. Encyclopedia.com . 12 October 2016, http://www.encyclopedia.com/history/encyclopediasalmanacs-transcripts-and-maps/pemberton-john-stith

-The Chronicle of Coca-Cola, Coca-Cola Company, http://www.thecoca-colacompany.com/heritage/chronicle_birth_refreshing_idea.html(February 11, 2008).

-A History of Coca-Cola, Associated Content, http://www.associatedcontent.com/article/37117/a_history_of_cocacola.html(February 11 2008).

-John Stith Pemberton, article originally published in Business Heroes Newsletter (July 1998), http://www.cocaine.org/coca-cola/index.html(February 11, 2008).

-May, Clifford D. How Coca-Cola Obtains Its Coca, 1 July 1988, New York Times, http://www.nytimes.com/1988/07/01/business/how-coca-cola-obtains-its-coca.html

-Adams, Mike. To this day, Coca-Cola still imports coca leaves which are used to manufacture cocaine in the United States, 9 June 2011, http://www.naturalnews.com/032658_Coca-Cola_cocaine.html

-Report of the International Opium Commission, 1 February 1909, Cornell University Library, https://archive.org/stream/cu31924032583225/cu31924032583225_djvu.txt

-Martin, Jeff. The Coca Cola History Documentary.

-Fahey, David M. Temperance Movement, 10 March 2003, http://www.georgiaencyclopedia.org/articles/history-archaeology/temperance-movement

-Candler, Asa G. A Card From Mr. Candler, 13 June 1891, http://www.atlantareconstitution.com/1891/06/13/

-The Constitution, Atlanta, GA, What’s In Coca Cola?, 12 June 1891, http://www.atlantareconstitution.com/1891/06/12/

-Firedog. ‘Vin Mariani: An Experience with Coca & Alcohol (ID 51792)’. Erowid.org. Jun 24, 2008. erowid.org/exp/51792

-Allen, Frederick. Secret Formula. New York: Harper Collins, 1994.

Henry Ford

-Ford, Henry. The International Jew: The World’s Foremost Problem , 1920.

-Colt, Sarah . The American Experience: Henry Ford (PBS Documentary Film), 2013.

-Grubin, David. The Jewish Americans , (PBS Documentary Film), 2008.

-Chartoff, Melanie. Henry Ford’s Mass Production of Hate Meets Its Match, Huffington Post, 18 February 2014. http://www.huffingtonpost.com/melaniechartoff/henry-fords-mass-producti_b_4470542.html

-History.com. This Day In History: Henry Ford Publishes The Last Issue of the Dearborn Independent. http://www.history.com/this-day-in-history/henry-ford-publishes-the-last-issue-of-the-dearborn-independent

-History.com. This Day In History: Ford’s Assembly Line Starts Rolling. http://www.history.com/this-day-in-history/fords-assembly-line-startsrolling

-History.com. Henry Ford, http://www.history.com/topics/henry-ford

-History.com. This Day In History: Beetle Overtakes Model T As World’s Best-Selling Car. http://www.history.com/this-day-in-history/beetle-overtakes-model-t-as-worlds-best-selling-car

-Jewish Virtual Libarary. Anti-Semitism in the U.S.: ‘The International Jew’, https://www.jewishvirtuallibrary.org/jsource/anti-semitism/ford.html

-Jewish Virtual Library. The Nazi Party: Ford Motors Report on German Subsidiary in World War II, 6 December 2001. http://www.jewishvirtuallibrary.org/jsource/Holocaust/Ford1.html

-Rare Historical Photos. Henry Ford receiving the Grand Cross of the German Eagle from Nazi officials, 1938, 20 November 2013. http://rarehistoricalphotos.com/henry-ford-grand-cross-1938/

- http://www.TheHenryFord.org, 2016.

-Taylor, Mitchell. FordModelT.net, 2011-2016. http://www.fordmodelt.net/henryford.htm

-Wellhell. ‘I regard Henry Ford as my inspiration’ - Adolph Hitler, 1931, http://www.ipernity.com/blog/246215/407138

-Dobbs, Michael. Ford and GM Scrutinised for Alleged Nazi Collaboration, 30 November 1998. http://www.washingtonpost.com/wp-srv/national/daily/nov98/nazicars30.htm

-English, Simon. Ford ‘used slave labour’ in Nazi German plants, 3 November 2003. http://www.telegraph.co.uk/news/worldnews/northamerica/usa/1445822/Ford-used-slave-labour-in-Nazi-German-plants.html

-Klatzkin, Shmuel. Modern Anti-Semitism: The Protocols of the Elders of Zion, 21 February 2016. http://www.myjli.com/why/index.php/2016/02/21/modern-antisemitism-the-protocols-of-the-elders-of-zion/#_ftnref6

-Rudin, James A. The dark legacy of Henry Ford’s anti-Semitism, 10 October 2014, https://www.washingtonpost.com/national/religion/the-dark-legacyof-henry-fords-anti-semitism-commentary/2014/10/10/c95b7df2-509d-11e4-877c335b53ffe736_story.html

- The Dearborn Independent . Anti-Semitism-Will It Appear in the United States, 19 June 1920, http://chroniclingamerica.loc.gov/lccn/2013218776/1920-06-19/ed-1/seq-2/

-Madigan, Charles M. The Libel Case With A 6-Cent Verdict, 8 June 1997, http://articles.chicagotribune.com/1997-06-08/news/9706300080_1_henry-ford-chicago-tribune-anarchist

-Wears, Adam. Ford Did Not Invent The Assembly Line, 17 July 2013, http://knowledgenuts.com/2013/07/17/ford-did-not-invent-the-assembly-line/

-United States Holocaust Memorial Museum. Protocols of the Elders of Zion: Timeline, 2 July 2016, https://www.ushmm.org/wlc/en/article.php?ModuleId=10007244

-Animal Welfare Institute. Urban Carriage Horses: Out of Step with Responsible Horse Welfare, https://awionline.org/content/urban-carriagehorses-out-step-responsible-horse-welfare

-Aronson, Sidney R. The Automobile: Its First 100 Years Documentary

-Worstall, Tim. The Story of Henry Ford’s $5 a Day Wages: It’s Not What You Think, 4 March 2012, http://www.forbes.com/sites/timworstall/2012/03/04/the-story-of-henry-fords-5-a-day-wages-its-not-what-you-think/#7a8247611c96

-Gale, Thomson. Henry Ford, 2003, http://www.encyclopedia.com/people/social-sciences-and-law/business-leaders/henry-ford

-Baime, A.J. Henry Ford’s reign of terror: Greed and murder in Depressionera Detroit, 1 June 2014, http://www.salon.com/2014/06/01/henry_fords_reign_of_terror_greed_and_murder_in_depression_era_detroit/

HUGO BOSS

-Walters, Guy. Shameful truth about Hugo Boss’s links to the Nazis revealed: As Russell Brand is thrown out of a party for accusing fashion designer of helping Hitler, 6 September 2013, http://www.dailymail.co.uk/news/article-2413371/Shameful-truth-Hugo-Bosss-links-Nazis-revealed-As-Russell-Brand-thrown-party-accusing-fashion-designerhelping-Hitler.html

-Brand, Russell. Russell Brand and the GQ awards: ‘It’s amazing how absurd it seems’, 13 September 2013, https://www.theguardian.com/culture/2013/sep/13/russell-brand-gq-awards-hugo-boss

-Köster, Roman. Study on the Company’s Foundation, 2011, http://group.hugoboss.com/en/group/about-hugo-boss/history/

-BBC.com. Hugo Boss apology for Nazi past as book is published, 21 September 2011, http://www.bbc.com/news/world-europe-15008682

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