Thomas Friedman - The World is Flat

Здесь есть возможность читать онлайн «Thomas Friedman - The World is Flat» весь текст электронной книги совершенно бесплатно (целиком полную версию без сокращений). В некоторых случаях можно слушать аудио, скачать через торрент в формате fb2 и присутствует краткое содержание. Год выпуска: 2006, ISBN: 2006, Издательство: Farrar, Straus and Giroux, Жанр: Публицистика, на английском языке. Описание произведения, (предисловие) а так же отзывы посетителей доступны на портале библиотеки ЛибКат.

The World is Flat: краткое содержание, описание и аннотация

Предлагаем к чтению аннотацию, описание, краткое содержание или предисловие (зависит от того, что написал сам автор книги «The World is Flat»). Если вы не нашли необходимую информацию о книге — напишите в комментариях, мы постараемся отыскать её.

Thomas L. Friedman is not so much a futurist, which he is sometimes called, as a presentist. His aim in
, as in his earlier, influential
, is not to give you a speculative preview of the wonders that are sure to come in your lifetime, but rather to get you caught up on the wonders that are already here. The world isn't going to be flat, it
flat, which gives Friedman's breathless narrative much of its urgency, and which also saves it from the Epcot-style polyester sheen that futurists—the optimistic ones at least—are inevitably prey to.
What Friedman means by "flat" is "connected": the lowering of trade and political barriers and the exponential technical advances of the digital revolution that have made it possible to do business, or almost anything else, instantaneously with billions of other people across the planet. This in itself should not be news to anyone. But the news that Friedman has to deliver is that just when we stopped paying attention to these developments—when the dot-com bust turned interest away from the business and technology pages and when 9/11 and the Iraq War turned all eyes toward the Middle East—is when they actually began to accelerate. Globalization 3.0, as he calls it, is driven not by major corporations or giant trade organizations like the World Bank, but by individuals: desktop freelancers and innovative startups all over the world (but especially in India and China) who can compete—and win—not just for low-wage manufacturing and information labor but, increasingly, for the highest-end research and design work as well. (He doesn't forget the "mutant supply chains" like Al-Qaeda that let the small act big in more destructive ways.)
Friedman has embraced this flat world in his own work, continuing to report on his story after his book's release and releasing an unprecedented hardcover update of the book a year later with 100 pages of revised and expanded material. What's changed in a year? Some of the sections that opened eyes in the first edition—on China and India, for example, and the global supply chain—are largely unaltered. Instead, Friedman has more to say about what he now calls "uploading," the direct-from-the-bottom creation of culture, knowledge, and innovation through blogging, podcasts, and open-source software. And in response to the pleas of many of his readers about how to survive the new flat world, he makes specific recommendations about the technical and creative training he thinks will be required to compete in the "New Middle" class. As before, Friedman tells his story with the catchy slogans and globe-hopping anecdotes that readers of his earlier books and his
columns know well, and he holds to a stern sort of optimism. He wants to tell you how exciting this new world is, but he also wants you to know you're going to be trampled if you don't keep up with it. A year later, one can sense his rising impatience that our popular culture, and our political leaders, are not helping us keep pace.
—Tom Nissley

The World is Flat — читать онлайн бесплатно полную книгу (весь текст) целиком

Ниже представлен текст книги, разбитый по страницам. Система сохранения места последней прочитанной страницы, позволяет с удобством читать онлайн бесплатно книгу «The World is Flat», без необходимости каждый раз заново искать на чём Вы остановились. Поставьте закладку, и сможете в любой момент перейти на страницу, на которой закончили чтение.

Тёмная тема
Сбросить

Интервал:

Закладка:

Сделать

Airline records show that she was seated next to an eighty-year-old grandmother-two people at opposites ends of life: one full of memories, one full of dreams.

What does this story say to me? It says this: When Candace Lee Williams boarded Flight 11 she could not have imagined how it would end. But in the wake of 9/11, none of us can now board an airplane without imagining how it could end-that what happened to Candace Lee Williams could also happen to us. We all are now so much more conscious that a person's life can be wiped out by the arbitrary will of a madman in a cave in Afghanistan. But the fact is, the chances of our plane being hijacked by terrorists today are still infinitesimal. We are more likely to be killed hitting a deer with our car or being struck by lightning. So even though we can now imagine what could happen when we get on an airplane, we have to get on the plane anyway. Because the alternative to not getting on that plane is putting ourselves in our own cave. Imagination can't just be about reruns. It also has to be about writing our own new script. From what I read about Candace Lee Williams, she was an optimist. I'd bet anything she'd still be getting on planes today if she had the chance. And so must we all.

America's role in the world, from its inception, has been to be the country that looks forward, not back. One of the most dangerous things that has happened to America since 9/11, under the Bush administration, is that we have gone from exporting hope to exporting fear. We have gone from trying to coax the best out of the world to snarling at it way too often. And when you export fear, you end up importing everyone else's fears. Yes, we need people who can imagine the worst, because the worst did happen on 9/11 and it could happen again. But, as I said, there is a fine line between precaution and paranoia, and at times we have crossed it. Europeans and others often love to make fun of American optimism and naivete-our crazy notion that every problem has a solution, that tomorrow can be better than yesterday, that the future can always bury the past. But I have always believed that deep down the rest of the world envies that American optimism and naivete, it needs it. It is one of the things that help keep the world spinning on its axis. If we go dark as a society, if we stop being the world's “dream factory,” we will make the world not only a darker place but also a poorer place.

Analysts have always tended to measure a society by classical economic and social statistics: its deficit-to-GDP ratio, or its unemployment rate, or the rate of literacy among its adult women. Such statistics are important and revealing. But there is another statistic, much harder to measure, that I think is even more important and revealing: Does your society have more memories than dreams or more dreams than memories?

By dreams I mean the positive, life-affirming variety. The business organization consultant Michael Hammer once remarked, “One thing that tells me a company is in trouble is when they tell me how good they were in the past. Same with countries. You don't want to forget your identity. I am glad you were great in the fourteenth century, but that was then and this is now. When memories exceed dreams, the end is near. The hallmark of a truly successful organization is the willingness to abandon what made it successful and start fresh.”

In societies that have more memories than dreams, too many people are spending too many days looking backward. They see dignity, affirmation, and self-worth not by mining the present but by chewing on the past. And even that is usually not a real past but an imagined and adorned past. Indeed, such societies focus all their imagination on making that imagined past even more beautiful than it ever was, and then they cling to it like a rosary or a strand of worry beads, rather than imagining a better future and acting on that. It is dangerous enough when other countries go down that route; it would be disastrous for America to lose its bearings and move in that direction. I think my friend David Rothkopf, the former Commerce Department official and now a fellow at the Carnegie Endowment for International Peace, said it best: “The answer for us lies not in what has changed, but in recognizing what has not changed. Because only through this recognition will we begin to focus on the truly critical issues-an effective multilateral response to weapons of mass destruction proliferation, the creation of real stakeholders in globalization among the world's poor, the need for reform in the Arab world and a style of U.S. leadership that seeks to build our base of support worldwide by getting more people to voluntarily sign onto our values. We need to remember that those values are the real foundation for our security and the real source of our strength. And we need to recognize that our enemies can never defeat us. Only we can defeat ourselves, by throwing out the rule book that has worked for us for a long, long time.”

I believe that history will make very clear that President Bush shamelessly exploited the emotions around 9/11 for political purposes. He used those 9/11 emotions to take a far-right Republican domestic agenda on taxes, the environment, and social issues from 9/10-an agenda for which he had no popular mandate-and drive it into a 9/12 world. In doing so, Mr.

Bush not only drove a wedge between Americans, and between Americans and the world, he drove a wedge between America and its own history and identity. His administration transformed the United States into “the United States of Fighting Terrorism.” This is the real reason, in my view, that so many people in the world dislike President Bush so intensely. They feel that he has taken away something very dear to them-an America that exports hope, not fear.

We need our president to restore September 11 to its rightful place on the calendar-as the day after September 10 and before September 12. We must never let it become a day that defines us. Because ultimately September 11 is about them-the bad guys-not about us.

We're about the Fourth of July. We're about 11/9.

Beyond trying to retain the best of our own imaginations, what else can we do as Americans and as a global society to try to nurture the same in others? One has to approach this question with great humility. What leads one person to the joy of destruction and what leads another to the joy of creation, what leads one to imagine 11/9 and another to imagine 9/11, is surely one of the great mysteries of contemporary life. Moreover, while most of us might have some clue about how to nurture a more positive imagination for our own kids, and maybe-maybe-for our fellow citizens, it is presumptuous to think that we can do it for others, particularly those of a different culture, speaking different languages, and living half a world away. Yet 9/11, the flattening of the world, and the continuing threat of world-disrupting terrorism suggest that not thinking about this is its own kind of dangerous naivete. So I insist on trying to do so, but I approach this issue with a keen awareness of the limits of what any outsider can know or do.

Generally speaking, imagination is the product of two shaping forces. One is the narratives that people are nurtured on-the stories and myths they and their religious and national leaders tell themselves-and how those narratives feed their imaginations one way or another. The other is the context in which people grow up, which has a huge impact on shaping how they see the world and others. Outsiders cannot get inside and adjust the Mexican or Arab or Chinese narrative any more than they can get inside the American one. Only they can reinterpret their narrative, make it more tolerant or forward looking, and adapt it to modernity. No one can do that for them or even with them. But one can think about how to collaborate with others to change their context-the context within which people grow up and live their daily lives-to help nurture more people with the imagination of 11/9 than 9/11. Let me offer a few examples.

Читать дальше
Тёмная тема
Сбросить

Интервал:

Закладка:

Сделать

Похожие книги на «The World is Flat»

Представляем Вашему вниманию похожие книги на «The World is Flat» списком для выбора. Мы отобрали схожую по названию и смыслу литературу в надежде предоставить читателям больше вариантов отыскать новые, интересные, ещё непрочитанные произведения.


Отзывы о книге «The World is Flat»

Обсуждение, отзывы о книге «The World is Flat» и просто собственные мнения читателей. Оставьте ваши комментарии, напишите, что Вы думаете о произведении, его смысле или главных героях. Укажите что конкретно понравилось, а что нет, и почему Вы так считаете.

x