Lipi Sarkar - Building a Digital Future

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2020 has been a challenging year worldwide for many businesses and we have not come out of that phase entirely in 2021.
Building a Digital Future Based on their industry experience of leading and implementing digital transformation globally, authors Lipi Sarkar and Vinnie Bansal distil proven ideas, creating a blueprint of powerful and workable frameworks for executing a successful digital transformation with Dynamics 365 and accelerating businesses during a global pandemic. Each chapter of the book is curated with best practices, real life examples, pitfalls to avoid, and salient points to remember. This book enables organizations to truly embrace the benefits of digital transformation by anchoring Microsoft Dynamics 365 and Power Platform at the core of their business. The frameworks, examples and customer stories in the book revolves around how it drives faster disruption, enhances customer experiences, empowers overworked business users. The real-life customer stories across various sectors and countries (namely Virgin Atlantic, Etihad Airways, G&J Pepsi-Cola Bottlers, Breville, Heathrow Airport, Hickory Farms, Ste Michelle Wines and many more) brings an idea of key business challenges and the solutions implemented to address them.
Building a Digital Future Many Dynamics 365 books offer advice for implementation or mastering the system, but
is the first complete playbook of how businesses can transform to thrive in the digital age.
is the must-have guide to help your Dynamics 365 program.

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The Microsoft platform also allows adapting and personalizing the services and functionalities to be able to adapt them according to the needs of the client. These adaptations allow custom developments, integrations with other platforms, and customizations of products and services. The Microsoft platform adopts technology and security standards and compliance with market regulations, which facilitates such integrations and customizations.

April DunnamPartner Technical Architect Microsoft The need for digital - фото 8

April Dunnam,Partner Technical Architect, Microsoft

“The need for digital transformation has never been more crucial than it is today. We are living in an unprecedented time as we frantically try to adapt to ‘the new normal.’ Businesses are faced with new and emerging financial challenges, coupled with significant software developer talent shortages. This makes it more important than ever to have agile business processes that support fast deployment and delivery of solutions.

The Power Platform can bridge this gap by providing a comprehensive low-code platform that empowers business users and professional developers alike to get more solutions into production faster. The rich analytics and reporting of Power BI, the workflow automation of Power Automate, the rapid application development of Power Apps, and the low-code chatbot capability of Power Virtual Agents provide a powerful and complete toolset that enables organizations to transform their business processes.”

Martin DraperCIO Change Director Liberty London Digital Transformation is - фото 9

Martin Draper,CIO & Change Director, Liberty London

“Digital Transformation is NEVER simply about introducing new technology without the culture transformation. Culture is necessary to ultimately deliver a new product, business model, or operating model. Simply ‘IT initiative’ thinking is doomed to fail if the culture initiatives are not working in parallel.

Since culture ‘transformations’ do not happen overnight, it is important to get the culture piece correct in the first instance. This is not a project, with a traditional delivery methodology or playbook, like waterfall. It is more about new ways of working, using new organizational structures, processes, technology, and data in innovative ways, to deliver business change in a more adaptive, flexible, and faster way.

The ability to design and deploy initiatives quickly, established from sound analysis of data, and to be able to fail or succeed fast is the ultimate goal. Organizations that embed this thinking into their culture (and investment strategy) are those that are taking digital transformation seriously. Today there are more technology options than ever to accelerate the journey, but unfortunately many organizations are still relying on a proliferation of IT projects to define a digital transformation strategy and avoiding solving the more complex and more important piece of the puzzle.”

Chai Ming KongHead Technology and Digital Transformation KFC Pizza Hut - фото 10

Chai Ming Kong,Head, Technology and Digital Transformation, KFC & Pizza Hut

“Digital disruption is a question of when and not if. In many organizations, COVID-19 has acted as a catalyst to accelerate their digital transformation and rethink their strategic priorities, investments, and a new market and growth potential. With Cloud as a means of the beginning—the connected value across the ecosystem now is more powerful than ever before with the strong integration that exists across the value chain. Embrace the opportunity.”

How to Drive Business Efficiencies

Engaging your customers is more important than ever before. To engage with customers in the way they need means empowering organizations to act on insights across the entire journey, build lifelong relationships, and create trustworthy selling and service experiences that are consistent, personalized, and always on.

Microsoft business applications are a complete set of intelligent modules that support the business processes of an organization. Microsoft Dynamics 365 is built on the Microsoft Power Platform, which is constantly evolving. A great example of a successful project implemented using the power of Dynamics 365 applications and Power Platform is shown here:

Michel Miki TabakovicCountry Sales Manager IKEA Sweden D365 and Power - фото 11

Michel (Miki) Tabakovic,Country Sales Manager, IKEA Sweden

“D365 and Power Platform gave us a platform for a better experience both for customers and co-workers at IKEA Sweden, giving us the possibility to be part of the total customer journey. We have reduced manual work with the use of the Power Platform. With D365 MVP up and running, we manage to capture a lot of customer insight on behavior and user journey. Now we can ensure that customers feel that IKEA Sweden sees me and for the co-workers that we see the customer. That is a prerequisite to secure a long-term partnership between IKEA and the customer. It allows us to adapt between digital and physical meeting when all depended on the needs of the customer.”

Microsoft Dynamics 365 offers analysis through built-in dashboards, reports, and views, and also allows the extension through Power BI and other reporting tools. You can tailor the platform to your company needs as Power Platform allows users to extend Microsoft Dynamics 365 and Azure. You can build your applications and share your data across modules easily, and at the same time take advantage of artificial intelligence and advanced analytics built-in features.

Microsoft Dynamics 365 business applications provide value and impact to organizations through:

Engage customers: improve customer engagement, collect valuable information, personalize your customer journey and experience

Improve business processes for sales, marketing, customer service, inventory management, supply chain management, purchases, manufacturing, retail, and more

Optimize operations, reduce costs, and increment your efficiency

Data integration for all modules

Channel integration

Smart actions through built-in Artificial Intelligence scenarios

Flexible, easy to scale, and adapts to changes

Easy to adopt, supports innovation, and accelerates digital transformation

Empower employees: engage and attract the best talent and provide your people with modern tools

Transform products and services: support innovation, providing data to detect new market opportunities

Integrating your business data from Microsoft Dynamics 365 with Power BI, you can have a profound analysis of trends, strengths, and weaknesses of your business. This enables you to produce products, predict an efficient pipeline conversion rate, set personalized offers and sales promotions, and enable a better decision-making process for your sales, business, and operation. We know the importance of data and in today's conditions we are leveraging the intelligence of data to make informed business decisions.

Data Platform: The Secret Sauce

Within the digital transformation strategy, the data is an illustrious citizen. We live in the data age, generating about 2.5 quintillion bytes of data per day. Data is the center of the business and powers the insights that can drive the actions of tomorrow.

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