Gerard Goggin - Apps

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Since the rise of the smartphone, apps have become entrenched in billions of users' daily lives. Accessible across phones and tablets, watches and wearables, connected cars, sensors, and cities, they are an inescapable feature of our current culture.
In this book, Gerard Goggin provides a comprehensive and authoritative guide to the development of apps as a digital media technology. Covering the technological, social, cultural, and policy dynamics of apps, Goggin ultimately considers what a post-app world might look like. He argues that apps represent a pivowtal moment in the development of digital media, acting as a hinge between the visions and realities of the “mobile,” “cyber,” and “online” societies envisaged since the late 1980s and the imaginaries and materialities of the digital societies that emerged from 2010. Apps offer frames, construct tools, and constitute “small worlds” for users to reorient themselves in digital media settings.
This fascinating book will reframe the conversation about the software that underwrites our digital worlds. It is essential reading for students and scholars of media and communication, as well as for anyone interested in this ubiquitous technology.

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Table of Contents

1 Cover

2 Series Title

3 Title Page Apps From Mobile Phones to Digital Lives gerard goggin polity

4 Copyright Page

5 Abbreviations and Acronyms

6 Tables

7 Acknowledgments

8 1 Introduction The Apps Pivot in Digital Media and Society Thinking about Apps Overview

9 2 What’s an App? Anatomy of an App Histories of Apps Apps in the Smartphone Moment Conclusion: “There’s an App for That”

10 3 App Economy What Are Apps Worth? What Are the Most Popular and Profitable Apps? The Global App Order The App Store: Ruling the Roost China’s App Store Exceptionalism Beyond the App Store: Stand-Alone Apps Mini apps Super apps Conclusion

11 4 App Media Game Apps Locative Media Realities Media: Virtual, Augmented, (Re)Mixed Apps and Digital Visualities Moving Image Media Sound Media Message Media Quotidian Voice Media Conclusion

12 5 Social Laboratories of Apps Health and Well-Being Apps Apps and Money Shopping Apps Dating and Hookup Apps Conclusion

13 6 After Apps What Do We Know about Apps? Living With/out Apps Governing and Reimagining Apps

14 References

15 Index

16 End User License Agreement

List of Tables

1 Chapter 3 Table 3.1 Top 10 apps of the 2010s, worldwide, by downloads and spend.Table 3.2 Top 10 apps worldwide, by downloads, 2015 and 2020.Table 3.3 Top 10 apps worldwide, by revenue, 2015 and 2020.Table 3.4 Top 20 digital platform companies by market capitalization, 2020.Table 3.5 Top 10 Android app stores in China, by monthly average users, 2020.

2 Chapter 5Table 5.1 Top 10 grossing dating apps worldwide by overall revenue, 2020.Table 5.2 Top 9 dating apps in China, 2020.

Guide

1 Cover

2 Table of Contents

3 Begin Reading

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Apps

From Mobile Phones to Digital Lives

gerard goggin

polity

Copyright Page

Copyright © Gerard Goggin 2021

The right of Gerard Goggin to be identified as Author of this Work has been asserted in accordance with the UK Copyright, Designs and Patents Act 1988.

First published in 2021 by Polity Press

Polity Press

65 Bridge Street

Cambridge CB2 1UR, UK

Polity Press

101 Station Landing

Suite 300

Medford, MA 02155, USA

All rights reserved. Except for the quotation of short passages for the purpose of criticism and review, no part of this publication may be reproduced, stored in a retrieval system or transmitted, in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without the prior permission of the publisher.

ISBN-13: 978-1-5095-3848-5

ISBN-13: 978-1-5095-3849-2 (pb)

A catalogue record for this book is available from the British Library.

Library of Congress Cataloging-in-Publication Data

Names: Goggin, Gerard, 1964- author.

Title: Apps : from mobile phones to digital lives / Gerard Goggin.

Description: Cambridge, UK ; Medford, MA, USA : Polity, 2021. | Series: Digital media and society series | Includes bibliographical references and index. | Summary: “A trailblazing study of one of the most ubiquitous modern technologies”-- Provided by publisher.

Identifiers: LCCN 2020054803 (print) | LCCN 2020054804 (ebook) | ISBN 9781509538485 (hardback) | ISBN 9781509538492 (paperback) | ISBN 9781509538508 (epub)

Subjects: LCSH: Mobile computing--Social aspects. | Application software--Social aspects. | Smartphones--Social aspects. | Digital media.

Classification: LCC HM851 .G6448 2021 (print) | LCC HM851 (ebook) | DDC 302.23/1--dc23

LC record available at https://lccn.loc.gov/2020054803

LC ebook record available at https://lccn.loc.gov/2020054804

by Fakenham Prepress Solutions, Fakenham, Norfolk NR21 8NL

The publisher has used its best endeavours to ensure that the URLs for external websites referred to in this book are correct and active at the time of going to press. However, the publisher has no responsibility for the websites and can make no guarantee that a site will remain live or that the content is or will remain appropriate.

Every effort has been made to trace all copyright holders, but if any have been overlooked the publisher will be pleased to include any necessary credits in any subsequent reprint or edition.

For further information on Polity, visit our website: politybooks.com

Tables

3.1Top 10 apps of the 2010s, worldwide, by downloads and spend

3.2 Top 10 apps worldwide, by downloads, 2015 and 2020

3.3 Top 10 apps worldwide, by revenue, 2015 and 2020

3.4 Top 20 digital platform companies by market capitalization, 2020

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