Bu Zhong - Social Media Communication

Bu Zhong

The Pennsylvania State University University Park, PA

This edition first published 2022

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Library of Congress Cataloging-in-Publication Data

Names: Zhong, Bu, author.

Title: Social media communication : trends and theories / Bu Zhong, The Pennsylvania State University, University Park, PA.

Description: Hoboken, NJ : John Wiley & Sons, Inc., 2022. | Includes bibliographical references and index.

Identifiers: LCCN 2021009900 (print) | LCCN 2021009901 (ebook) | ISBN 9781119041610 (paperback) | ISBN 9781119041603 (adobe pdf) | ISBN 9781119041597 (epub)

Subjects: LCSH: Social media. | Communication.

Classification: LCC HM742 .Z47 2022 (print) | LCC HM742 (ebook) | DDC 302.23/1--dc23

LC record available at https://lccn.loc.gov/2021009900

LC ebook record available at https://lccn.loc.gov/2021009901

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1 Cover

2 Title page Social Media Communication Trends and Theories Bu Zhong The Pennsylvania State University University Park, PA

3 Copyright

4 Preface

5 Part I: Theoretical Foundation of Social Media Use Chapter 1: Why Study Social Media?OverviewThe Power of Social MediaSocial Media in a Time of DistrustThe “Us vs. Them” MentalityDigitization and DigitalizationAdoption Models of Media TechnologiesTheory Highlight: Construal Level TheorySummaryLooking AheadDiscussionReferences Chapter 2: Media Technology and Human CivilizationOverviewDefinition of Social MediaDefinition of TechnologyFour Eras of Human CivilizationTheory Highlight: Technology DeterminismSummaryLooking AheadDiscussionReferences Chapter 3: Social Media and Computer-Mediated CommunicationOverviewSocial ChangeComputer-Mediated CommunicationVerbal and Nonverbal CuesInterpersonal CommunicationUncertainty Reduction TheorySocial Information Processing TheoryICT and CommunicationPopularity of Social MediaGroup CommunicationInformation SeekingTheory Highlight: Uses and Gratifications TheorySummaryLooking AheadDiscussionReferences Chapter 4: Social Media, Judgment, and Decision MakingOverviewMedia Technology and Brain ActivityJudgment and Decision-Making ResearchSelective ExposureJDM and Social EndorsementThe Power of Social ContextSocial Media for Patient SupportTheory Highlight: Cognitive Dissonance TheorySummaryLooking AheadDiscussionReferences Chapter 5: Social Media and BehaviorOverviewSocial Media and News ConsumptionSocial Media and Health BehaviorThe Culture of SharingKnowledge CollaborationTheory Highlight: Social Cognitive TheorySummaryLooking AheadDiscussionReferences Chapter 6: Social Media and Privacy ConcernOverviewInternet Privacy ConcernScholarly Perspectives Toward IPCFour EpochsSocial Media SurveillanceGeneration Gap in IPCPrivacy Concern at the WorkplacePrivacy Risks and Coping StrategiesTheory Highlight: Need for CognitionSummaryLooking AheadDiscussionReferences Chapter 7: Social Media and CultureOverviewCultural DiversityFive Dimensions of Cultural DifferencesCultural EvolutionCultural Influence on Social Media UsageCultural Differences in Social Media ActivitiesTheory Highlight: Cultivation TheorySummaryLooking AheadDiscussionReferences Chapter 8: Problematic Use of Social MediaOverviewWarm Feelings in Social Media UseMechanism of PUSMReward System and Self-ControlFOMO and PhubbingCyber Troops and Social Media ManipulationRelief of PUSMTheory Highlight: Third-Person EffectSummaryLooking AheadDiscussionReferences

6 Part II: Social Media for Social Change Chapter 9: Business Use of Social MediaOverviewBusiness Adoption of ICTBusiness Use of Social Media and BenefitsVirtual Customer EnvironmentWork PerformanceSocial CapitalInformation Benefits in Social NetworksGovernment Use of Social MediaTheory Highlight: Social Network TheorySummaryLooking AheadDiscussionReferences Chapter 10: Social Media Reshape the News IndustryOverviewNews Consumption Habit ChangeThe Power of News MediaNews Decision MakingThe Power of Facebook AlgorithmsFake News and MisinformationDeclining Trust in News MediaNews Media and Social Media GiantsTheory Highlight: Agenda-Setting TheorySummaryLooking AheadDiscussionReferences Chapter 11: Social Media and HealthcareOverviewHealth Information on Social MediaPatients’ Use of Social MediaHealth Professionals’ Use of Social MediaValues of Social Media Support GroupsHealth Information SupportTrust in DoctorsTheory Highlights: Health Belief Model and Crisis and Emergency Risk Communication ModelSummaryLooking AheadDiscussionReferences Chapter 12: The App Economy and Artificial IntelligenceOverview1. The App EconomyApps Promote BusinessThe App IntelligenceApp Store OptimizationTrends of App DevelopmentTrends of Mobile Commerce AppsDiscussionReferencesOverview2. Artificial IntelligenceAI Helps Social Media PenetrationAI-Powered Business SolutionsThe Algorithm ExperienceSocial Media and AIAI Empowers MarketersTheory Highlight: Knowledge Gap HypothesisSummaryLooking AheadDiscussionReferences Chapter 13: Social Media and Social MovementOverviewSocial Media Speed Up Social MovementsNew Path to Social PowerMobilization and Coalition BuildingNetworked PublicsSocial Media and DemocracyTheory Highlight: Diffusion of Innovation TheorySummaryLooking AheadDiscussionReferences Chapter 14: The Future of Social MediaOverviewYoung and Old FishTwo PremisesThe Model of Two-Stage DevelopmentDigital Skills at the WorkplaceEthical Social Media SitesFake News on Social MediaSocial ConnectivitySummaryDiscussionReferences