Eric Butow - Digital Etiquette For Dummies

Digital Etiquette For Dummies®

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Library of Congress Control Number: 2022933664

ISBN: 978-1-119-86980-1; 978-1-119-87016-6 (ebk); 978-1-119-87004-3 (ebk)

1 Cover

2 Title Page

3 Copyright

4 Introduction About This Book Foolish Assumptions Icons Used in This Book Beyond the Book Where to Go from Here

5 Part 1: Etiquette Guidelines Chapter 1: Defining Etiquette in the Digital Age Coming Up with Some Definitions Seeing Which Situations Call for Etiquette Chapter 2: The Legal Ins and Outs of Etiquette Laying Down the (Communication) Law Setting Company Policies Honoring Boundaries Centralizing Messages Choosing the Best Medium for the Message Chapter 3: Minding Your Online Manners at Any Age Seeing How Etiquette Varies for Different Audiences Common Rules for Everyone

6 Part 2: Social Media Etiquette Chapter 4: Learning the Language of Social Media Defining Social Media Etiquette Knowing the Culture of Each Platform Before You Become Involved Chapter 5: Sharing Your Thoughts in Posts and Comments Looking at Followers versus Friends Posting as an Individual Posting as a Business Chapter 6: Handling Negative Comments and Reviews Understanding How Comments and Reviews Differ from each other Responding to Negative Reviews Handling Positive Reviews Chapter 7: Going Viral: The Good, the Bad, and the Unintended The Consequences of Going Viral Staying Sane When The Situation Goes Off the Rails Having a Plan in Place Chapter 8: Group Decorum What Exactly Is a Social Media Group? Being Respectful (and Respected) Avoiding Common Mistakes in Social Media Groups Being a Good Moderator Chapter 9: Being Likeable During Livestreaming What's a Livestream, Anyway? Going Live Being a Gracious Host During a Livestream Interview Following the Guidelines for Being a Great Guest Avoiding Embarrassment Adhering to the Etiquette of Watching a Livestream

7 Part 3: Email Courtesies Chapter 10: Email Best Practices That Won't Let You Down Emailing for Personal Use versus Emailing for Business Purposes Writing with a Clear Purpose Chapter 11: Spam, the Law, and You Reckoning with CAN-SPAM Looking at Platform-Specific Terms of Service (ToS) Establishing Business Policies Managing Your Public Relations Following Industry Regulations More Social Media Regulations to Know

8 Part 4: Virtual Meeting Manners Chapter 12: The Basics of Virtual Meetings Charting the Rise of Virtual Meetings Choosing When to Use Virtual Meetings Designing More Productive Virtual Meetings Looking at the Downside of Virtual Meetings Avoiding Virtual Meeting Burnout Chapter 13: Leading a Virtual Meeting Doing the Prep Work Conducting the Meeting Handling the Meeting Follow-Up Chapter 14: Making an Appearance at a Virtual Meeting Attending a Virtual Meeting Conducting Yourself in a Virtual Meeting Chapter 15: Webinar and Online Event Proprieties Determining the Goals of Your Event Mastering the Do's and Don'ts for Hosting a Successful Webinar or Live Event The Etiquette of Engaging the Audience The Etiquette of Attending a Webinar or an Online Event

9 Part 5: Mobile Mien Chapter 16: Context in Messaging and SMS Texting: The Better Way to Communicate Putting Yourself in the Recipient's Shoes Considering the Context Noting the Importance of Tone When Texting Being Brief but Clear Avoiding Miscommunication with Others Being More Mindful of What You're Typing Chapter 17: No One Wants to Hear Your Phone Following Etiquette When Using Your Phone in Public Dealing with the Poor Etiquette of Others Knowing When It's Time to Take a Break from Your Smartphone Telecommuting and the Phone Etiquette That Comes Along with It Chapter 18: When and How to Use Text Messaging SMS One-to-One Text Messaging It's a Party in Your Phone Avoiding SMS missteps Knowing What Not to Send in an SMS Text Message Chapter 19: Pleasant Direct Messaging Exploring the Differences: Messaging App versus SMS Comparing Messaging and Email Knowing When to Use Messaging Evaluating the More Popular Messaging Apps Following Best Practices for Personal Messaging Keeping Messaging Professional Managing Group Messaging