Omar Johnson - The Fine Art of Writing the Next Best Seller on Kindle

Research the other books on the market which are competitors with yours. For example, look at the way that they used the description on Amazon and determine the best elements. After this write a list of those best elements and also of the areas of improvement. When writing your own please make certain to avoid the foibles in the description, but make certain to incorporate the winning elements.

Steps to an Amazing Description:

1. Research Other Books in the Same Category.

2. Find Award Winning Books.

3. Download the Full Description for the best book.

4. Rewrite it.

5. Write Your Description.

6. Put it Away, and then Complete Final Rewrite. Your Selling Niche

Who are you targeting and selling to in marketing and planning the book? What other books which were written in the same or in a similar field are out there and how much cross over is there between your book and theirs? Who makes up the audience of those books and who are those authors targeting?

Make certain that you know who your audience is before you begin to write your description, words specifically targeted to that age group will enhance the connection that the reader has to the style of the author. Also what other books do you have that you might want to showcase in the last two paragraphs of the back of the book. Do you have 5 other books out there that are similar in subject matter to the one you are publishing? If that is the case utilize the second portion of the description to let your readers know.

When planning your books what expertise do you have in your professional life that can be added to the description to add to the validity and credibility of your pitch? Do you offer a consulting business in a particular field, let the readers know that. At the end of the book add an area for consultation contact information. And remember that one thing that a reader wants more than anything is to be able to reach out to their authors and be a part of the discussion. List your website and consultation links.

Want a great description? Answer these Questions

· Do you have immediate connection with the reader?

· Does it make an emotional connection?

· What is the reader’s solution from all of this?

· What problems are being solved by the book?

· Does the reader know the exact benefits of the book?

· Testimonials Listed?

· Are all the details taken care of to grab all attention possible?

Fiction must be more engaging and powerful in its wording than nonfiction. Instead of selling the reader on solving a problem you are getting them to buy into the fact that they must know your story.

If you are writing a horror novel use descriptive words for fear, if it is suspense use action packed adjectives, and if it is erotica stick with words like steamy. What are some awesome examples? Here is a fun and intriguing list.

· Breath Taking

· Exciting

· Chilling

· Blood Lust

· Lusty

· Intoxicating

· Gorgeous

· Awesome

· Savage

· Fantastic

· Awesome

· Magnificent

· Arty

· Nouveaux

· Accelerated

· Suspenseful

· Frightening

· Terrifying

· Exhibitionism

· Heady

· Eccentric

· Eclectic

· Fun

· Uplifting

· Inspirational

· Randy

· Awe Inspiring

· Ambitious

· Lofty

· Uncommon

When you open a book you should know in 30 seconds if you want to read it. When you open a script you will know by reading the first three lines if you would pay bucks to see it on the screen. A strap line is no exception. This is the opening line of your book and your description. It is the foundation of all of the content which is to come and you must sell your reader on their willingness to buy into that book as soon as they read the first few lines. Amazing lines such as Charles Dickens:

“It was the best of times; it was the worst of times.”

In the readers mind this immediately creates a dichotomy which confuses, engages, and makes the reader need to know more from the author. How can it be both the best and the worst at the same time? This kind of amazing strapline will get the reader excited.

If you are thinking long term about taking this to the screen your strapline may become your logline. A logline is a statement that describes the entire plot in one sentence. If you do not become a wonderful wordsmith now it will be very hard to get the long term attention of a director.

Here in the description you must bring the character to life right away and it must be done in a way to invest the reader in the story and future of the character. Who is your character? What difficult situation do they find themselves in? What is the struggle here? All of this should be written out here clearly.

Leave the reader looking at the end of the description asking, what the heck is happening here? They should be wondering what can happen next and what they can do to move forward and find out more information. They should have a hunger and curiosity to know what the next challenge will be and the next scenario.

Here is a list of places where authors can promote their work for free:

YouTube: Create personal videos about the content of your book and tell the story of how it became a book.

Facebook: Start an author page for yourself, and then start a page for your book.

Authr.com: Set up a personal author page and tell others about your work.

Wordpress.com: Start a blog and share inspirations daily with your readers.

Absolutewrite.com: Communicate with other authors and advertise for free, use your own page as well as a profile.

Bookdaily.com: They have a mailing list of over 500,000 people.

Addicted to eBooks: This site allows the author to share the context of the book with the readers and share their history with the readers.

AskDavid: They have a unique marketing platform that you can utilize in the promotion of your book.

Author Marketing Club: They allow you to fill out informational forms with the implementation of widgets. Fill out one form and see your book promoted for free on multiple sites.

Bargain eBook Hunter: Offers a free form to be downloaded for promotion on Amazon and other like websites, the cover of the book is advertised along with a snippet of the content.

Books on The Knob: This site places advertising snippets on ipads, kobos, kindles and other mobile devices.

Digital Book Today: Includes both free and paid options for writers looking to share their work.

eBooks Habit: Every day they highlight 20–30 free books and then also 20–50 that are low priced, they change every day for users.

eReader News Today: Features cheap Kindle books and free Kindle books.

eReader Perks: The site is for reading, ereader devices and all things reading plus tech related. Here you will find free books for Kindle. You can also promote your book as they offer reviews and author interviews.

Flurries of Words: There are many different options here. There are paid and free advertising options for digital books as long as the books are between.99 cents and 4.99 in price. This also offers great options for writers on a shoestring budget.

FreeBooksy: Here you can submit your ebook for review so that they will consider posting it as a featured book. Also there is only one simple form to fill out in order to submit.