11 Chapter 11Figure 11.1 This “storymap” for the National Endowment for the Arts seeks to...Figure 11.2 The logo of the Mongol’s motorcycle gang.Figure 11.3 Southwest Airlines (SWA) infuses its trademark bright colors int...Figure 11.4 Reformation’s image on Instagram struck an offensive tone with ...Figure 11.5 One response to Hilton’s failure to address an issue: “For Chris...Figure 11.6 Simple composition and contrasting elements communicate clearly ...
12 Chapter 12Figure 12.1 Cartoons explaining Cherokee culture is just one of many art for...Figure 12.2 Artificial intelligence and virtual reality techniques allowed J...Figures 12.3 and 12.4 Two popular newspapers, one from India and the other f...Figure 12.5 “Watching Oprah,” a special exhibition at the National Museum of...Figure 12.6 This sweeping vignette is part of the online virtual 3D experien...Figure 12.7 Screenshot from Reuters’ Openly: the first global digital platfo...Figure 12.8 A Nike ad featuring LeBron James fighting respected Chinese symb...Figure 12.9 Part of Catalan! Arts unified brand to promote Catalan cultural ...Figure 12.10 Greenpeace uses “pictograms” to dramatize the destruction of fo...
1 Cover Page
2 Title Page
3 Copyright Page
4 Preface
5 Acknowledgments
6 About the Authors
7 Table of Contents
8 Begin Reading
9 Index
10 Wiley End User License Agreement
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VISUAL COMMUNICATIONINSIGHTS AND STRATEGIES
INSIGHTS AND STRATEGIES
JANIS TERUGGI PAGE
University of Illinois at Chicago Chicago, IL
MARGARET DUFFY
University of Missouri Columbia, MO
This edition first published 2022
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