Martina Lauchengco - Loved

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“LOVED is a supremely practical book and a must-read for anyone wanting to do great product marketing. Martina's stories from the trenches bring everything to life. I'm telling everyone at my company to read it.”

—Sarah Bernard, CCO Greenhouse, former VP Product and Design, Jet.com

“The world is filled with great ideas and products that go nowhere. The difference between nowhere and greatness is product marketing, and Martina is the master. Every tech CEO needs to read this.”

—Amanda Richardson, CEO CoderPad, former VP Product, Chief Data, and Strategy Officer, HotelTonight

“I lived the difference great product marketing makes for a business. Martina's unique expertise on each function in a business makes her advice invaluable. LOVED is a book truly worthy of any shelf.”

—Leyla Seka, COO, Ironclad, former Partner, Operator Collective

INSPIRED: How to Create Tech Products Customers Love, 2nd Edition (Marty Cagan, 2017)

EMPOWERED: Ordinary People, Extraordinary Products (Marty Cagan with Chris Jones, 2021)

LOVED: How to Rethink Marketing for Tech Products (Martina Lauchengco, 2022)

MARTINA LAUCHENGCOSilicon Valley Product Group

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