Markus Müller - Military Recruiting

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Military Recruiting: краткое содержание, описание и аннотация

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The study on «Military Recruiting» explores the complexities of military recruitment and presents them in a global economic science context. It is not only a primary scientific study on employer attractiveness of state institutions on the example of the German Federal Armed Forces, offering a comparison with other European armies and the US military, but covers the theme of employer branding from work-life balance to global economic aspects. For the implementation of the results the two levels of internal and external influencing factors that affect the choice of the employer were determined: «instrumental dimension (objective (pre-)knowledge)» and «symbolic dimension (subjective emotions)».
A particular intention of this work is to show how scientific research in civil-military context and civilian use may not only complement each other but also constitute an interdependent benefit extension. The core study covers not only «The attractiveness of the Bundeswehr as an employer in the light of the public good problem» and the recruitment in the military context, but also recruiting in general. Under this approach the Bundeswehr is exemplified as a state institution in the research focus of the recruitment of public employers. The analytic approach, the found correlations and implications may serve as a basis for public employers and government as well as for private companies. For this purpose, individual topics were embedded as self-contained subject areas (see Table of Contents and List of Figures) in the overall context. Beyond that, general government and policy-making aspects such as the problem of provision of public goods and geopolitical issues like the establishment of global public goods has been addressed with the understanding of the attached security concerns to sufficient degree.

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5.3 Limitations and further research horizon

List of references

List of other sources

List of legal sources

List of abbreviations

a. w. alternative view
ANOVA Analysis of Variance
Art. Article
b standardized regression (beta) coefficient
BbesG Bundesbesoldungsgesetz - Federal Civil Service Remuneration Act
BMBF Bundesministerium für Bildung und Forschung - Federal Ministry of Education and Research
BMVg Bundesministerium der Verteidigung - Federal Ministry of Defence
BW or Bw Bundeswehr
CA Corporate Attractiveness
CC Corporate culture
cf. compare
CB Corporate Branding
DBwV Deutscher BundeswehrVerband - German Federal Armed Forces Association
CC corporate culture
DEBA Deutsche Employer Branding Akademie - German Employer Branding Academia
div. diverse
DPO Diplom Prüfungsordnung - Examination Regulations for Diplom
EA Employer Attractiveness
EB Employer Branding
Ed. Editor
Eds. Editors
eg for instance
EI Employer Image
EStG Einkommensteuergesetz - German Income Tax Act
et al. et alia: and others
EU European Union
EVP Employee value proposition
Fig. Figure
Ger. Germany
GG Grundgesetz - German constitution (Basic Law)
GPG global public good
HR Human resource
HRM Human Resource Management
i.a.w. in accordance with
i.c.w. in conjunction with
IAB Institut für Arbeitsmarkt- und Berufsforschung - Institute for Employment Research of the Federal Employment Services
KWKG also as KrWaffKontrG; Gesetz über die Kontrolle von Kriegswaffen - War Weapons Control Act Law
KYC know your customer principle
N number of participants / scope of the survey
NATO North Atlantic Treaty Organization
NRF NATO Response Force
OLS Ordinary-Least-Squares-Model (Estimation model based on the least squares or MKQ-model)
Pub. Publisher
PS public service
PSM Public Service Motivation
pur. Pursuant to
Sig. Significance
SPSS Statistical Package for the Social Sciences
u.a. und andere – and others
VdRBw Verband der Reservisten der Deutschen Bundeswehr – Reservist Assoziation of the German Armed Forces
w. appl. where applicable
WehrRÄndG Wehrrechtsänderungsgesetz – Military Change Act Law
WLB Work-Live-Balance

List of tables and figures

Figure 1: Pure and impure public goods

Figure 2: Public goods in conflict with private goods, externalities and global public goods

Figure 3: Prisoner's dilemma

Figure 4: Procedural representation of a State conflict prevention strategy

Figure 5: Table for generations’ age groups

Figure 6: Scenarios for the development in the labor force by 2050; Fuchs et al. (2011)

Figure 7: Age structure of the labor force potential by 2050; Fuchs et al. (2011)

Figure 8: Timeline of-career extended by the military recruitment component

Figure 9: Employer Branding as Trinitas

Figure 10: Advanced Phase model in behavioral theoretical framework 42 (self-created)

Figure 11: Model 47 of employer attractiveness as part of the corporate attractiveness

Figure 12: Components of the work-life balance (Stock-Homburg, 2008) and detail of the questions of work-life balance monitor for early detection of stressors

Figure 13: Typology of managers in dealing with their work-life balance (Stock-Homburg, 2011)

Figure 14: Base salary of soldiers and officials in Grade A

Figure 15: Gross monthly salary (excluding bonuses) according to university degree

Figure 16: Attractiveness of selected employers by gender

Figure 17: Integrated Model of job choice (Malmendier, 2006)

Figure 18: Overview of the armed services of the armed forces

Figure 19: German soldiers differentiated according to the status of their service

Figure 20: Gender-specific proportion of subjects

Figure 21: Distribution by gender-adjusted subjects ages

Figure 22: Educational level within the group of subjects

Figure 23: Primary age-cluster of the participant scope

Figure 24: Overview of the analyzed variables

Figure 25: Perception of employer Bundeswehr (three single occurrences)

Figure 26: Assessment of the Bundeswehr (general)

Figure 27: Correlations of instrumental variables (analysis stage 1)

Figure 28: Correlations of all variables (analysis stage 2)

Figure 29: Summarized linear regression model analysis on stage 1, 2 and 3

Foreword

The study on "Military Recruiting" explores the complexities of military recruitment and presents them in a global economic science context. It is not only a primary scientific study on employer attractiveness of state institutions on the example of the German Federal Armed Forces, offering a comparison with other European armies and the US military, but covers the theme of employer branding from work-life balance to global economic aspects. For the implementation of the results the two levels of internal and external influencing factors that affect the choice of the employer were determined: "instrumental dimension (objective (pre-) knowledge)" and "symbolic dimension (subjective emotions)".

The original German-language publication "Bundeswehr as an employer" (see Müller, 2014 and Drevs, Müller, 2015) expanded [ISBN 978-3-8442-9474-3 / (e) ISBN 978-3-8442-9723-2] adds to the recent research on employer attractiveness of state institutions and describes for the first time conclusions of the transformation from a conscript army to a professional army based on primary data. With universal applicability the extended "phase model of employer-employee interaction in a behavioral theoretical framework (Process of perception of a company as to employer and the steps of Interaction)" describes these contexts broader than the existing models could have been done before and discusses approaches accessing both opposite strands of development and parallel structures. The original German work can already be found in various scientific libraries, military archives and European research institutions.

A particular intention of this work is to show how scientific research in civil-military context and civilian use may not only complement each other but also constitute an interdependent benefit extension. The core study covers not only "The attractiveness of the Bundeswehr as an employer in the light of the public good problem" and the recruitment in the military context, but also recruiting in general. Under this approach the Bundeswehr is exemplified as a state institution in the research focus of the recruitment of public employers. The analytic approach, the found correlations and implications may serve as a basis for public employers and government as well as for private companies. For this purpose, individual topics were embedded as self-contained subject areas (see Table of Contents and List of Figures) in the overall context. Beyond that, general government and policy-making aspects such as the provision of public goods problem and geopolitical issues like the establishment of global public goods have been addressed with the understanding of the attached security concerns to sufficient degree.

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