Джейсон Фрайд - Rework

Mission, Enterprise Rent-a-Car, http://aboutus.enterprise.com/who_we_are/mission.html

Walt Stanchfield, Drawn to Life: 20 Golden Years of Disney Master Classes, vol. 1, The Walt Stanchfield Lectures, Oxford, UK: Focal Press, 2009.

Pasolivo Olive Oil, Zingerman’s, www.zingermans.com/product.aspx?productid=o-psl

«About Kingsford: Simply a Matter of Taste», Kingsford, www.kingsford.com/about/index.htm

Fara Warner, «Walk in Progress», Fast Company, Dec. 19, 2007, www.fastcompany.com/magazine/58/lookfeel.html

Matt Valley, «The Crate and Barrel Story», Retail Traffic, June 1, 2001, retailtrafficmag.com/mag/retail_crate_barrel_story

Dave Demerjian, «Hustle & Flow», Fast Company, www.fastcompany.com/magazine/123/ hustle- and- flow.html

«Maloof on Maloof: Quotations and Works of Sam Maloof», Smithsonian American Art Museum, americanart.si.edu/exhibitions/online/maloof/introduction

Shine on Their Shoes, BusinessWeek, Dec. 5, 2005, www.business week.com/magazine/content/05_49/b3962118.htm

The Polyface Story, www.polyfacefarms.com/story.aspx

Pilar Viladas, «The Talk: The Slow Lane», New York Times Magazine, Oct. 9, 2005, www.tinyurl.com/ychqtup

Carol Hymowitz, «Any College Will Do», Wall Street Journal, Sept. 18, 2006, online.wsj.com/article/SB11585381874 7665842.html

Peter Carbonara, «Hire for Attitude, Train for Skill», Fast Company, Dec. 18, 2007, www.fastcompany.com/magazine/04/hiring.html

Там само.

Reyna Susi, «The Exxon Crisis, 1989», Effective Crisis Management, iml.jou.ufl.edu/projects/Fall02/Susi/exxon.htm

John Holusha, «Exxon’s Public- Relations Problem», New York Times, Apr. 21, 1989, www.tinyurl.com/yg2bgff

Scott Kirsner, «Craigslist’s Unorthodox Path», Boston Globe, June 15, 2008, www.tinyurl.com/4vkg58