Нассим Талеб - The Black Swan. The Impact of the Highly Improbable

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The Black Swan. The Impact of the Highly Improbable: краткое содержание, описание и аннотация

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A black swan is a highly improbable event with three principal characteristics: It is unpredictable; it carries a massive impact; and, after the fact, we concoct an explanation that makes it appear less random, and more predictable, than it was.
The astonishing success of Google was a black swan; so was 9/11. For Nassim Nicholas Taleb, black swans underlie almost everything about our world, from the rise of religions to events in our own personal lives.
Why do we not acknowledge the phenomenon of black swans until after they occur? Part of the answer, according to Taleb, is that humans are hardwired to learn specifics when they should be focused on generalities.
We concentrate on things we already know and time and time again fail to take into consideration what we don’t know. We are, therefore, unable to truly estimate opportunities, too vulnerable to the impulse to simplify, narrate, and categorize, and not open enough to rewarding those who can imagine the “impossible.”
For years, Taleb has studied how we fool ourselves into thinking we know more than we actually do. We restrict our thinking to the irrelevant and inconsequential, while large events continue to surprise us and shape our world. Now, in this revelatory book, Taleb explains everything we know about what we don’t know. He offers surprisingly simple tricks for dealing with black swans and benefiting from them.
Elegant, startling, and universal in its applications The Black Swan will change the way you look at the world. Taleb is a vastly entertaining writer, with wit, irreverence, and unusual stories to tell. He has a polymathic command of subjects ranging from cognitive science to business to probability theory.
The Black Swan is a landmark book – itself a black swan.

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I Was “Almost” Right

Tetlock studied the business of political and economic “experts.” He asked various specialists to judge the likelihood of a number of political, economic, and military events occurring within a specified time frame (about five years ahead). The outcomes represented a total number of around twenty-seven thousand predictions, involving close to three hundred specialists. Economists represented about a quarter of his sample. The study revealed that experts’ error rates were clearly many times what they had estimated. His study exposed an expert problem: there was no difference in results whether one had a PhD or an undergraduate degree. Well-published professors had no advantage over journalists. The only regularity Tetlock found was the negative effect of reputation on prediction: those who had a big reputation were worse predictors than those who had none.

But Tetlock’s focus was not so much to show the real competence of experts (although the study was quite convincing with respect to that) as to investigate why the experts did not realize that they were not so good at their own business, in other words, how they spun their stories. There seemed to be a logic to such incompetence, mostly in the form of belief defense, or the protection of self-esteem. He therefore dug further into the mechanisms by which his subjects generated ex post explanations.

I will leave aside how one’s ideological commitments influence one’s perception and address the more general aspects of this blind spot toward one’s own predictions.

You tell yourself that you were playing a different game . Let’s say you failed to predict the weakening and precipitous fall of the Soviet Union (which no social scientist saw coming). It is easy to claim that you were excellent at understanding the political workings of the Soviet Union, but that these Russians, being exceedingly Russian, were skilled at hiding from you crucial economic elements. Had you been in possession of such economic intelligence, you would certainly have been able to predict the demise of the Soviet regime. It is not your skills that are to blame. The same might apply to you if you had forecast the landslide victory for Al Gore over George W. Bush. You were not aware that the economy was in such dire straits; indeed, this fact seemed to be concealed from everyone. Hey, you are not an economist, and the game turned out to be about economics.

You invoke the outlier . Something happened that was outside the system, outside the scope of your science. Given that it was not predictable, you are not to blame. It was a Black Swan and you are not supposed to predict Black Swans. Black Swans, NNT tells us, are fundamentally unpredictable (but then I think that NNT would ask you, Why rely on predictions?). Such events are “exogenous,” coming from outside your science. Or maybe it was an event of very, very low probability, a thousand-year flood, and we were unlucky to be exposed to it. But next time, it will not happen. This focus on the narrow game and linking one’s performance to a given script is how the nerds explain the failures of mathematical methods in society. The model was right, it worked well, but the game turned out to be a different one than anticipated.

The “almost right” defense . Retrospectively, with the benefit of a revision of values and an informational framework, it is easy to feel that it was a close call. Tetlock writes, “Observers of the former Soviet Union who, in 1988, thought the Communist Party could not be driven from power by 1993 or 1998 were especially likely to believe that Kremlin hardliners almost overthrew Gorbachev in the 1991 coup attempt, and they would have if the conspirators had been more resolute and less inebriated, or if key military officers had obeyed orders to kill civilians challenging martial law or if Yeltsin had not acted so bravely.”

I will go now into more general defects uncovered by this example. These “experts” were lopsided: on the occasions when they were right, they attributed it to their own depth of understanding and expertise; when wrong, it was either the situation that was to blame, since it was unusual, or, worse, they did not recognize that they were wrong and spun stories around it. They found it difficult to accept that their grasp was a little short. But this attribute is universal to all our activities: there is something in us designed to protect our self-esteem.

We humans are the victims of an asymmetry in the perception of random events. We attribute our successes to our skills, and our failures to external events outside our control, namely to randomness. We feel responsible for the good stuff, but not for the bad. This causes us to think that we are better than others at whatever we do for a living. Ninety-four percent of Swedes believe that their driving skills put them in the top 50 percent of Swedish drivers; 84 percent of Frenchmen feel that their lovemaking abilities put them in the top half of French lovers.

The other effect of this asymmetry is that we feel a little unique, unlike others, for whom we do not perceive such an asymmetry. I have mentioned the unrealistic expectations about the future on the part of people in the process of tying the knot. Also consider the number of families who tunnel on their future, locking themselves into hard-to-flip real estate thinking they are going to live there permanently, not realizing that the general track record for sedentary living is dire. Don’t they see those well-dressed real-estate agents driving around in fancy two-door German cars? We are very nomadic, far more than we plan to be, and forcibly so. Consider how many people who have abruptly lost their job deemed it likely to occur, even a few days before. Or consider how many drug addicts entered the game willing to stay in it so long.

There is another lesson from Tetlock’s experiment. He found what I mentioned earlier, that many university stars, or “contributors to top journals,” are no better than the average New York Times reader or journalist in detecting changes in the world around them. These sometimes overspecialized experts failed tests in their own specialties.

The hedgehog and the fox . Tetlock distinguishes between two types of predictors, the hedgehog and the fox, according to a distinction promoted by the essayist Isaiah Berlin. As in Aesop’s fable, the hedgehog knows one thing, the fox knows many things—these are the adaptable types you need in daily life. Many of the prediction failures come from hedgehogs who are mentally married to a single big Black Swan event, a big bet that is not likely to play out. The hedgehog is someone focusing on a single, improbable, and consequential event, falling for the narrative fallacy that makes us so blinded by one single outcome that we cannot imagine others.

Hedgehogs, because of the narrative fallacy, are easier for us to understand—their ideas work in sound bites. Their category is overrepresented among famous people; ergo famous people are on average worse at forecasting than the rest of the predictors.

I have avoided the press for a long time because whenever journalists hear my Black Swan story, they ask me to give them a list of future impacting events. They want me to be predictive of these Black Swans. Strangely, my book Fooled by Randomness , published a week before September 11, 2001, had a discussion of the possibility of a plane crashing into my office building. So I was naturally asked to show “how I predicted the event.” I didn’t predict it—it was a chance occurrence. I am not playing oracle! I even recently got an e-mail asking me to list the next ten Black Swans. Most fail to get my point about the error of specificity, the narrative fallacy, and the idea of prediction. Contrary to what people might expect, I am not recommending that anyone become a hedgehog—rather, be a fox with an open mind. I know that history is going to be dominated by an improbable event, I just don’t know what that event will be.

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