Майкл Уэйд - Цифровой вихрь [Как побеждать диджитал-новаторов их же оружием]

Paul Resnikoff «$9.99 Is ‘Way Too Expensive’ for Streaming Music, Study Finds», Digital Music News, January 7, 2016: digitalmusicnews.com/2016/01/07/9–99-is-way-too-expensive-for-streaming-music-study-finds/

Jeremy Rifkin «The Zero Marginal Cost Society (New York: Palgrave Macmillan, 2014).

Glenn Peoples «PwC’s Music Biz Forecast for the Next Four Years? More of the Same, Despite Looming Changes», Billboard, June 2, 2015: billboard.com/articles/business/6583239/pwcs-music-biz-forecast-for-the-next-four-years-more-of-the-same-despite

Chris Taylor «Apple’s Business Model Is Backwards – And It Works Like Crazy», Mashable, October 23, 2013: mashable.com/2013/10/23/apple-free-software-expensive-hardware/#8mVXX0gECsqg

Chris Taylor «Apple’s Business Model Is Backwards – And It Works Like Crazy», Mashable, October 23, 2013: mashable.com/2013/10/23/apple-free-software-expensive-hardware/#8mVXX0gECsqg

Matt Asay «Thinking about the iPod as a Razor, Not a Blade», CNET, August 4, 2007: cnet.com/news/thinking-about-the-ipod-as-a-razor-not-a-blade/

Andrew Tonner «Apple’s Services Segment: It’s Bigger Than You Might Think», Motley Fool, September 7, 2015: fool.com/investing/general/2015/09/07/apples-services-segment-its-bigger-than-you-might.aspx

Christine Moorman «Why Apple Is a Great Marketer», Forbes, July 10, 2012: forbes.com/sites/christinemoorman/2012/07/10/why-apple-is-a-great-marketer/#404bb9be6cb0

«Introducing Apple Music – All The Ways You Love Music. All in One Place», Apple, June 8, 2015: apple.com/pr/library/2015/06/08Introducing-Apple-Music-All-The-Ways-You-Love-Music-All-in-One-Place-.html?sr=hotnews.rss

Micah Singleton «Spotify Hits 30 Million Subscribers», The Verge, March 21, 2016: theverge.com/2016/3/21/11220398/spotify-hits-30-million-subscribers

Corey Fedde «Apple Music Hits 11 Million Subscribers: Why Spotify Isn’t Worried», Christian Science Monitor, February 13, 2016: csmonitor.com/Business/2016/0213/Apple-Music-hits -million-subscribers-Why-Spotify-isn-t-worried

Mark Hogan «The 50 Best Playlists on Apple Music», Vulture, October 1,2015: vulture.com/2015/10/50-best-playlists-on-apple-music.html

Ethan Wolf-Mann «Apple Music Is the ‘PC’ of the Music Streaming World», Money, October 19, 2015: time.com/money/4077990/apple-music-not-popular-with-young/

Yoni Heisler «Apple Music Beats Spotify to the Punch, Will be the First Streaming Service to Feature DJ Mixes», BGR, March 15, 2016: bgr.com/2016/03/15/apple-music-mashups-dj-remixes-streaming/

Julia Greenberg «Apple Tiptoes Into Original TV with Vice Show on Apple Music», Wired, March 23, 2016: wired.com/2016/03/apple-tiptoes-original-tv-vice-show-apple-music/

Roland Banks «Smartphones Are Changing TV Viewing Habits, Especially among the Younger Generation», Mobile Industry Review, October 26, 2015: mobileindustryreview.com/2015/10/smartphones-are-changing-tv-viewing-habits.html

Jennifer Booton «Pandora’s Answer to Spotify and Apple Music Might Be Too Late», MarketWatch, November 18, 2015: marketwatch.com/story/pandoras-apple-music-rival-might-be-too-late-to-make-a-difference-2015–11–17

Roger L. Martin «The Big Lie of Strategic Planning», Harvard Business Review, January 2014: hbr.org/2014/01/the-big-lie-of-strategic-planning

Aileen Ionescu-Somers and Albrecht Enders «How Nestlé Dealt with a Social Media Campaign against It», Financial Times, December 3, 2012: ft.com/cms/s/0/90dbff8a-3aea-11e2-b3f0–00144feabdc0.html#axzz41OkAJtML

James Murray «Greenpeace Lauds Nestlé and Ferrero Palm Oil Pledges, Slams Others», GreenBiz, March 7, 2016: greenbiz.com/article/greenpeace-slams-lack-business-progress-palm-oil-deforestation

«Nestlé and the Digital Acceleration Team Take Social to the Next Level with Socialbakers», Socialbakers, accessed April 6, 2016: socialbakers.com/resources/client-stories/Nestlé/

Abbey Klaassen «Nestlé’s Global Program Produces Its Digital Disciple», Advertising Age, October 13, 2014: adage.com/article/digital/Nestlé-s-global-program-produces-digital-disciples/295359/

«Nestlé and the Digital Acceleration Team», Socialbakers, accessed April 6, 2016: socialbakers.com/resources/client-stories/Nestlé/

Shilpi Choudhury «How Nestlé Uses Data Visualization for Social Media Monitoring and Engagement», FusionBrew, last updated September 13, 2015: fusioncharts.com/blog/2014/08/how-Nestlé-uses-data-visualization-for-social-media-monitoring-and-engagement/

Evelyn L. Kent «Cognitive Computing: An Evolution in Computing», KMWorld 24, no. 10 (November/December 2015): kmworld.com/Articles/News/News-Analysis/Cognitive-computing-An-evolution-in-computing-107027.aspx

Judith Lamont, PhD, «Text Analytics Broadens Its Reach», KMWorld 24, no. 7 (July/August 2015): kmworld.com/Articles/Editorial/Features/Text-analytics-broadens-its-reach-104747.aspx

«At a Glance», Deutsche Post DHL Group, accessed April, 2016: dpdhl.com/en/about_us/at_a_glance.html

«DHL Invests $108 Million in Its Americas Hub», DHL, May 29, 2015: dhl.com/en/press/releases/releases_2015/group/dhl_invests_108_million_in_its_americas_h ub.html

«DHL Successfully Tests Augmented Reality Application in Warehouse», DHL, January 26, 2015: dhl.com/en/press/releases/releases_2015/logistics/dhl_successfully_tests_augmented_realit y_application_in_warehouse.html

«DHL Successfully Tests Augmented Reality Application in Warehouse», DHL, January 26, 2015: dhl.com/en/press/releases/releases_2015/logistics/dhl_successfully_tests_augmented_realit y_application_in_warehouse.html

Charles Mitchell, Rebecca L. Ray, and Bart van Ark «CEO Challenge 2014», The Conference Board, 2014: conference-board.org/retrievefile.cfm?filename=TCB_R-1537–14-RR1.pdf&type=subsite

Brad Power «How GE Applies Lean Startup Practices», Harvard Business Review, April 23, 2014: hbr.org/2014/04/how-ge-applies-lean-startup-practices/

Will Knight «Inside Amazon’s Warehouse, Human-Robot Symbiosis», MIT Technology Review, July 7, 2015: technologyreview.com/s/538601/inside-amazons-warehouse-human-robot-symbiosis/

«Coffee House Chains Ranked by Number of Stores Worldwide in 2014», Statista, accessed April 6, 2016: statista.com/statistics/272900/coffee-house-chains-ranked-by-number-of-stores-worldwide/

Mark Wilson «Mobile Orders Will Make Starbucks Coffee More Addictive than Ever», Fast Company, December 3, 2014: fastcodesign.com/3039308/mobile-orders-will-make-starbucks-coffee-more-addictive-than-ever