Horace Fletcher - Fletcherism

Fletcherism has become a fact.

A dozen years ago it was laughed at as the "chew-chew" cult; to-day the most famous men of Science endorse it and teach its principles. Scientific leaders at the world's foremost Universities – Cambridge, England; Turin, Italy; Berne, Switzerland; La Sorbonne, France; Berlin, Prussia; Brussels, Belgium; St. Petersburg, Russia; as well as Harvard, Yale and Johns Hopkins in America – have shown themselves in complete accord with Mr. Fletcher's teachings.

The intention of the present volume is that it shall stand as a compact statement of the Gospel of Fletcherism, whereas his other volumes treat the subject more at length and are devoted to different phases of Mr. Fletcher's philosophy. The author here relates briefly the story of his regeneration, of how he rescued himself from the prospect of an early grave, and brought himself to his present splendid physical and mental condition. He tells of the discovery of his principles, which have helped millions of people to live better, happier, and healthier lives.

Mr. Fletcher writes with all his well-known literary charm and vivacity, which have won for his works such a wide-spread popular demand.

It is safe to say that no intelligent reader will peruse this work without becoming convinced that Mr. Fletcher's principles as to eating and living are the sanest that have ever been propounded; that Fletcherism demands no heroic sacrifices of the enjoyments that go to make life worth living, but, to the contrary, that the path to Dietetic Righteousness, which Mr. Fletcher would have us tread, must be the pleasantest of all life's pleasant ways.

" What is good for the richest man in the world, must be also good for the poorest, and all in between. " Daily Express, London, May 15th, 1913.

This quotation was apropos of an announcement in the Evening Mail , of New York, telling that the Twentieth Century Crœsus and financial philosopher, John D. Rockefeller, had uttered a Confession of his Faith in the fundamental principles of Dietetic Righteousness and General Efficiency as follows:

"Don't gobble your food. Fletcherize, or chew very slowly while you eat. Talk on pleasant topics. Don't be in a hurry. Take time to masticate and cultivate a cheerful appetite while you eat. So will the demon indigestion be encompassed round about and his slaughter complete."

At the time this compendium of physiological and psychological wisdom concerning the source of health, comfort, and happiness came to my notice I was engaged in furnishing my publishers with a "compact statement of the Gospel of Fletcherism," as they call it, and hence the able assistance of Mr. Rockefeller was welcomed most cordially. Here it was in a nutshell, crystallized, compact, refined, monopolized as to brevity of description, masterly, and practically leaving little more to be said.

The Grand Old Man of Democracy in England, William Ewart Gladstone, had had his say on the same subject some years before, and will be known to the future of physiological fitness more permanently on account of his glorification of Head Digestion of food than for his Liberal Statesmanship.

In like manner, Mr. Rockefeller will deserve more gratitude from posterity for having prescribed the secret of highest mental and physical efficiency in thirty-three words, than for the multiple millions he is dedicating to Science and Sociological Betterment.

It will be interesting, however, to seekers after supermanish health and strength to know how the author took the "straight tip" of Mr. Gladstone, and "worked it for all it was worth" until Mr. Rockefeller referred to the process of common-sense involved as "Fletcherizing."

I assure you it is an interesting story. It has taken nearly fifteen years to bring the development to the point where Mr. Rockefeller, who is carefulness personified when it comes to committing himself for publication, is willing to express his opinion on the subject. It has cost the author unremitting, completely-absorbing, and prayerful concentration of attention, and nearly twenty thousand pounds sterling ($100,000), spent in fostering investigations and securing publicity of the results of the inquiries, with some of the best people in Science, Medicine, and Business helping him with generous assistance, to accomplish this triumph of natural sanity.

In addition to other co-operation, and the most effective, perhaps, it is appropriate to say that there is scarcely a periodical published in all the world, either technical, news-bearing, or otherwise, on the staff of which there has not been some member who has not received some personal benefit from the suggestions carried by the economic system now embodied in the latest dictionaries of many nations as "Fletcherism."

The first rule of "Fletcherism" is to feel gratitude and to express appreciation for and of all the blessings which Nature, intelligence, civilization, and imagination bring to mankind; and this utterance will be endorsed, I am sure, by the millions of persons who have found economy, health, and general happiness through attention to the requirements of dietetic righteousness. It will be especially approved by those who, like Mr. Rockefeller, gained new leases of life after having burned the candle of prudence at both ends and in the middle, to the point of nearly going out, in the struggle for money.

Yet the secret of preserving natural efficiency is even more valuable than cure or repair of damages due to carelessness and over-strain. In this respect the simple rules of Fletcherizing, embodying the requirements of Nature in co-operative nutrition, are made effective by formulating exercises whereby habit-of-conformity is formed, and takes command of the situation so efficiently, that no more thought need be given to the matter than is necessary in regard to breathing, quenching thirst, or observing "the rule of the road" in avoiding collisions in crowded public thoroughfares.

Mr. Rockefeller's thirty-three words not only comprise the practical gist of Fletcherism, but also state the most important fact, that by these means the real dietetic devil, the devil of devils, is kept at a safe distance.

The mechanical act of mastication is easy to manage; but this is not all there is to head digestion. Bad habits of inattention and indifference have to be conquered before good habits of deliberation and appreciation are formed. These requirements of healthy nutrition have been studied extensively and analyzed thoroughly, to the end that we know that they may be acquired with ease if sought with serious interest and respect.

I began the preface by quoting the statement that "What is good for the richest man in the world must be also good for the poorest, and all in between." I will close by asserting that

"Doing the right thing in securing right nutrition is easier than not if you only know how."

My Turning Point – How I had Ignored My Responsibility – What Happens during Mastication – The Four Principles of Fletcherism

Over twenty years ago, at the age of forty years, my hair was white; I weighed two hundred and seventeen pounds (about fifty pounds more than I should for my height of five feet six inches); every six months or so I had a bad attack of "influenza"; I was harrowed by indigestion; I was afflicted with "that tired feeling." I was an old man at forty, on the way to a rapid decline.

It was at about this time that I applied for a life-insurance policy, and was "turned down" by the examiners as a "poor risk." This was the final straw. I was not afraid to die; I had long ago learned to look upon death with equanimity. At the same time I had a keen desire to live, and then and there made a determination that I would find out what was the matter, and, if I could do so, save myself from my threatened demise.