On a return visit to Brussels, with the President of the European Commission, José Manuel Barroso.
In a military aircraft during my visit to Iraq, April 2009. (© Peter Nicholls/ The Times )
Comeback kid: delivering my speech to the Labour Party conference, September 2009. (© Mirrorpix)
The Mirror headline the next day summed up the mood of delegates in the hall. (© Mirrorpix)
Dancing with Hannah Rita-Mackenzie in the Blackpool Tower Ballroom during the general election campaign, April 2010. (© Graeme Robertson/Guardian News & Media Ltd 2010)
On our final day in Downing Street with Douglas Alexander, Alastair, Gordon and Ed Balls. (© Martin Argles/Guardian News & Media Ltd. 2010)
This may seem an odd admission from someone who once embodied New Labour’s reputation for spin and control freakery, but almost everything about this book is different from what I had imagined it would be.
Alongside Tony Blair and Gordon Brown, I helped to found the modernising project that became New Labour, and to win the party an unprecedented three terms in government. I was not just a witness to, but a participant in, the highs and the lows of those years. In the early days of our modernising project, journalists dubbed us ‘The Three Musketeers’, and the remarkable bond that linked Tony, Gordon and me was at the heart of all that we achieved, and failed to achieve.
When I decided to call this book The Third Man , it was not out of feigned modesty. No matter how influential each of us was, at different times and in different circumstances, in the creation and achievements of New Labour, there is an obvious distinction between us. Tony, and then Gordon, became leader of our party and Prime Minister of our country. By contrast, through much of our time in government, my influence was exercised largely behind the scenes, sometimes even in the shadows – another reason why the title’s echo of Graham Greene’s story of post-war Vienna seemed appropriate.
I first met Tony and Gordon in 1985, when I started work as Labour’s youthful campaign director at the party headquarters in Walworth Road and they were recently-elected MPs. I have a clear recollection of when I first brought the three of us together as a team. I was looking ahead to the coming general election in 1987, and had already identified both of them as very gifted politicians – they shared an appetite for hard work, a deftness for identifying political opportunities, and an ability to communicate with an electorate that was still very sceptical about Labour. Above all, they were attuned to voters’ feelings rather than simply to what our activist base wanted to hear. The role I had in mind for them was to work with me to develop campaign grenades for us to lob at the Tories when the election was called.
The two of them needed little encouragement. In the coming months we prepared our lines of attack, and when the election starting pistol was fired, I scheduled a press conference to enable them to release the first salvo. It turned out to be both the first and the last such occasion. Chaired by the sometimes acerbic but media-savvy frontbencher Gerald Kaufman, the event was organised so that Gordon would launch the initial attack on the Tories, before Tony stepped in to finish them off. Instead, he came close to finishing off his own political career almost before it had begun. Momentarily departing from the prepared script, he described Mrs Thatcher as ‘unhinged’. The journalists’ ears pricked up at the sound of the Prime Minister, then at the height of her powers, apparently being described as deranged or worse. To his credit, Tony’s antennae, even then, were in full working order. He quickly spotted the danger, and glanced at me from the platform with a pained expression that I was to become very familiar with in the years to come. It was ITN’s super-sharp political editor at the time, Michael Brunson, who leapt on the gaffe. ‘That’s a good line to lead the Ten with,’ he said, smiling, to me when I went over to the press pack to see what story they were likely to report. I managed to get Tony off the hook, telling Michael firmly that ‘unhinged’ did not mean mad, that it was Mrs Thatcher’s policies that Tony was describing, not her mental state, and that anyway, it would not be fair to embarrass a newcomer who was sure to be going places, and was therefore someone Michael would want to befriend.
This was the sort of incident that helped establish my reputation as Britain’s original ‘spin doctor’, someone who could ‘fix’ the news, or write the next day’s headlines. The Conservatives feared me, and inside the Labour Party some revered me, while others loathed me, depending on their political standpoint. It was no secret which side of the modernising argument I was on. Unfortunately, transforming the Labour Party would prove an altogether much harder and lengthier process than squaring hard-nosed political journalists, but at least from that time the identities of those who would lead the modernising pack began to be established.
From the outset, I knew that much of this book would centre on the defining relationships of my political life, with Tony Blair and Gordon Brown. As I wrote, and relived my life in the Labour Party, I found myself recalling some of the despair I occasionally felt during the 1980s: the lurking, ever-present thought that our party might never form a government again, and the sheer hunger and drive this instilled in me to ensure that it did not happen.
I found that same hunger in Tony and Gordon, the two people who gave me most hope in those wilderness years that Labour’s best days might yet be ahead of it. It was not a hunger for office for its own sake, but for a modernised Labour Party that would build a more humane, tolerant and socially just country than the one we were living in during the 1980s and early 1990s.
The three of us became like brothers. The force of our personalities, and the desire for change that we shared with the team of political professionals we built together – people like Philip Gould and Alastair Campbell – would help to take us back into government and keep us there for a longer period than any in Labour’s history. We transformed our party’s attitudes to the economy, to markets, to state ownership, to defence, to business, to the trade unions, to tax and spending, to public service reform, and to individual rights and responsibilities. In doing so, we defined New Labour, and reconnected the party with the broad mainstream of modern Britain.
In government, this modernising project helped create the fairer, more generous, more open-minded Britain that will be our legacy. We have a record that I am proud of. Our public infrastructure – the essential services we all rely on – was rebuilt: the days of winter crises and longer waiting times in our National Health Service, and the crumbling school buildings that we inherited on coming into office, now seem like something from another era. Faster treatment for serious diseases such as cancer has saved lives, and the NHS is more patient-focused than at any time since its birth. Our unprecedented investment in schools and universities was combined with far-reaching reform to widen educational opportunity at every level, in particular during the crucial early years. We irreversibly improved attitudes to the work–family balance, acted successfully to bring about peace in Northern Ireland, significantly reduced crime, increased support for families with children, and promoted more tolerant attitudes on race, gender and sexuality. All of these achievements were possible only because of the project to which Tony, Gordon and I dedicated our political lives: fundamental change to the Labour Party.
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