James Shanahan - Media Effects

1 Series title

2 Title page Media Effects A Narrative Perspective James Shanahan polity

3 Copyright page

4 Figures and Tables Figures Tables

5 Preface

6 Acknowledgments

7 1 Introduction “Media effects”: What are they? “Media effects”: An etymology Opinion “Mass” communication “A word has appeared”: Propaganda Public opinion Toward media effects Another way Critical studies Cultural studies Other concerns and outlooks Summary and outline Notes

8 2 A Narrative Perspective The narrative perspective Narrative theories, communication, and media Media effects: Reluctantly focused on persuasion Recovering orality Narrative structure Narrative psychology and the evolution of narrative The evolution of narrative Notes

9 3 Media and Violence Imitation and social learning Scientific agreement New technologies and new concerns: Guns, video games, institutional opinions An uneasy consensus Cultural indicators The Violence Profile Cultivation Violence as a cultural indicator Cultivation and narrative Notes

10 4 Media and Social Representation Representation and effects Women African Americans Sexual minorities and social change Summary Notes

11 5 Media Use and Social Control Cultural indicators and social control Authoritarianism The irony of the turn from propaganda: The reality of powerful media effects Summary Notes

12 6 “New” Media, New Narratives? Categories of media effects research The “new” new media? Post-mass media Networks and media theory Two Americas? Did technology change narrative? Convergence culture Digital degradation Summary Notes

13 7 ConclusionMedia as conversation Conversations and narratives Symptoms, Dx, and Rx

14 References

15 Index

16 End User License Agreement

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James Shanahan

polity

Copyright © James Shanahan 2021

The right of James Shanahan to be identified as Author of this Work has been asserted in accordance with the UK Copyright, Designs and Patents Act 1988.

First published in 2021 by Polity Press

Polity Press

65 Bridge Street

Cambridge CB2 1UR, UK

Polity Press

101 Station Landing

Suite 300

Medford, MA 02155, USA

All rights reserved. Except for the quotation of short passages for the purpose of criticism and review, no part of this publication may be reproduced, stored in a retrieval system or transmitted, in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without the prior permission of the publisher.

ISBN-13: 978-1-5095-3576-7

ISBN-13: 978-1-5095-3577-4 (pb)

A catalogue record for this book is available from the British Library.

Library of Congress Cataloging-in-Publication Data

Names: Shanahan, James, 1960- author.

Title: Media effects : a narrative perspective / James Shanahan.

Description: Medford : Polity, 2020. | Includes bibliographical references and index. | Summary: “A nuanced and authoritative take on how media use affects society”-- Provided by publisher.

Identifiers: LCCN 2020006730 (print) | LCCN 2020006731 (ebook) | ISBN 9781509535767 (hardback) | ISBN 9781509535774 (paperback) | ISBN 9781509535781 (epub)

Subjects: LCSH: Mass media--Influence. | Mass media--Social aspects. | Mass media--Psychological aspects.

Classification: LCC P94 .S525 2020 (print) | LCC P94 (ebook) | DDC 302.23--dc23

LC record available at https://lccn.loc.gov/2020006730

LC ebook record available at https://lccn.loc.gov/2020006731

Typeset in 11 on 14pt Sabon

by Fakenham Prepress Solutions, Fakenham, Norfolk NR21 8NL

Printed and bound in the UK by CPI Group (UK) Ltd, Croydon

The publisher has used its best endeavors to ensure that the URLs for external websites referred to in this book are correct and active at the time of going to press. However, the publisher has no responsibility for the websites and can make no guarantee that a site will remain live or that the content is or will remain appropriate.

Every effort has been made to trace all copyright holders, but if any have been overlooked the publisher will be pleased to include any necessary credits in any subsequent reprint or edition.