Grant Cardone - If You're Not First, You're Last - Sales Strategies to Dominate Your Market and Beat Your Competition

Regardless of whether you are just starting out, have been in business for awhile, or are a veteran of the business world, my hope is that this book inspires you to make some changes. Change requires actions, not just ideas. Make the material in this book part of your daily operations, and it will take you to another level of success.

Whether you are riding the wave of some great opportunity or in the midst of an economic contraction, the technologies and actions found here will either advance the wave you are on or allow you to advance and conquer while others become victims. Whatever the negative conditions in which you find yourself, the right actions—performed consistently—will help you along your way. I don’t want you to be one of those people just “getting by,” constantly afraid and uncertain about the market. I want you to be above the scene and independent of what is going on around you. This book should be used as a reference guide for you and your organization to measure what you are doing weekly and monthly to make you bigger, better, faster, and stronger. Whether your goal is merely to secure you and your family’s future or to dominate and take market share from your competitors, this book will show you how to do it. Be careful not to underestimate these tools because they seem obvious or simple. The most effective tools usually are. And don’t just read this book one time; you will change with your experiences, and you will see new ways to use this material each time you read it. While the rest of the world is preoccupied with problems, your job now is to fill your every thought and action with the solutions that will allow you to advance. I am greatly interested in the success you find from using this information, and I welcome your calls and e-mails. I also want to know what difficulties you encounter. If you have questions or challenges while executing any of these actions or run into situations that you do not know how to handle, please contact my office at 1-800-368-5771 or e-mail me at gc@grantcardone.com. Prepare yourself for a great adventure, advancing to new heights and conquering new territories and dreams! May the actions you take daily set a good example for those around you. Let others see that anything is possible when you have focus and the correct information—and when you take the right actions! Be Deaf when Someone Says You Can’t!